Head of Ecommerce and Physical Sales
3 weeks ago
Head of eCommerce & Physical Sales
Global Music Brand
Comp salary + hybrid working
My global music client is seeking a senior results-oriented lead for a key role across one of their major records labels to lead their physical sales strategy with a particular focus on eCommerce music, retail brand and merchandise product strategy.
**Responsibilities**:
- Oversee the label’s physical sales team and with their support devise and execute effective physical sales strategies for all frontline releases with a particular focus on the eCommerce strategy.
- Oversee the wider eCommerce strategy for the label focusing on delivering incremental revenue growth in line with the labels budget.
- Oversee the Physical Release Manager to ensure accurate physical forecasting for all key releases and manage stock control - with the support of the central sales team.
- Work closely with marketing to devise and execute effective e-commerce product (music and merchandise) and rollout strategies across a wide range of frontline artists with a focus on product sets such as vinyl and merchandise.
- Oversee the Senior Commercial Manager to ensure ticketing opportunities are being maximised across all artists to drive sales and revenue.
- Onboard new eCommerce tools and utilise Shopify functionality into the label to create amazing customer journeys and experiences.
- Where required, explore and close eComm merch artist deals directly with the artists
**To be considered**:
- Proven commercial experience in a record label ideally with strong D2C/eCommerce experience.
- A wider understanding of the UK music market including sales trends.
- A deep understanding of the official chart rules and associated nuances.
- A passion for music and in particular a passion for physical.
- Strong understanding of core eCommerce best practice focused on achieving an amazing fan experience.
- A Commercial and analytical approach to business, adept at working and achieving store revenue targets.
- Strong analytical skills and interpreting data analysis (quantitative and qualitative data) into meaningful strategy.
- Exceptional interpersonal and written communication skills.
- Ability to liaise with third parties, initiate and fulfil initiatives in a proactive manner.
- Strong critical thinking and problem-solving skills.
- Familiarity with all, or some, of the following eComm software / tools eg Shopify.
- Knowledge of Google Analytics and or other major analytics platforms to track performance.
- Experience working in cross-functional teams to drive projects to completion.
- Experience of label / merchandise brand management - desireable
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