SEO Specialist

3 weeks ago

Liverpool, United Kingdom iCopify Full time

Are you passionate about navigating the ever-evolving landscape of digital marketing? Do you have a knack for optimizing online visibility and driving organic traffic? If so, we want you on our team

**About Us**:
We are a dynamic and forward-thinking company committed to staying ahead in the digital realm. As we continue to expand our online presence, we are on the lookout for a talented SEO Specialist to join our innovative team.

**Key Responsibilities**:
**Strategy Development**:

- Formulate and execute comprehensive SEO strategies aligned with business goals.
- Conduct thorough keyword research and analysis to identify target keywords and phrases.

**On-Page Optimization**:

- Optimize website content, meta tags, and other on-page elements to enhance search engine rankings.
- Ensure the website's structure and architecture are search engine-friendly.

**Technical SEO**:

- Address technical issues that might impact search engine performance, such as site speed, mobile-friendliness, and crawl errors.
- Collaborate with web developers to implement technical SEO recommendations.

**Content Optimization**:

- Work closely with content creators to develop and optimize content that is both user-friendly and search engine-friendly.
- Implement strategies for creating high-quality, relevant, and engaging content.

**Link Building**:

- Develop and execute link-building strategies to enhance the website's authority and credibility.
- Monitor and evaluate backlink profiles to ensure quality and relevance.

**Analytics and Reporting**:

- Use analytics tools to monitor website performance, track key metrics, and generate insightful reports.
- Provide regular reports to stakeholders, summarizing key SEO metrics and outlining progress against goals.

**Stay Updated on Industry Trends**:

- Keep abreast of industry trends, search engine algorithms, and best practices to adapt strategies accordingly.
- Attend conferences, webinars, and training sessions to stay informed about the latest developments in SEO.

**Collaboration and Communication**:

- Collaborate with cross-functional teams, including marketing, content creation, and web development, to align SEO efforts with broader business objectives.
- Communicate effectively with internal teams and external stakeholders about SEO initiatives and results.

**Budget Management**:

- Manage and allocate budget resources effectively for tools, software, and other resources necessary for successful SEO campaigns.

**Problem Solving**:

- Identify and address issues affecting SEO performance promptly, such as algorithm updates, penalties, or technical glitches.

**Salary**: £24,000.00-£30,000.00 per year

**Benefits**:

- Free parking

Schedule:

- Monday to Friday

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (required)

**Experience**:

- SEO: 1 year (preferred)

Ability to Commute:

- Liverpool (required)

Ability to Relocate:

- Liverpool: Relocate before starting work (required)

Work Location: In person

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