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Web & Marketing Coordinator

7 months ago


Glasgow, United Kingdom Primal Strength Limited Full time

**About us**

PRIMAL is on a mission to equip every body to discover their true potential, and we’re looking for people to join us on our journey to becoming the number one strength brand in Europe.

We pride ourselves on our customer service, in supplying the best British-designed, bespoke training equipment on the market, and in designing the finest commercial and home gyms to be found anywhere.

**About the role**

PRIMAL are looking for a Web & Marketing Coordinator to manage the online content of our website and support the marketing team in executing digital campaigns.

PRIMAL sell both to consumers and commercial gyms via our website either buying directly from our ecommerce store, or via our office-based sales team who respond to leads and enquiries generated via the website. Therefore, we are seeking a detail focused and highly organised Web & Marketing Coordinator to maintain the web content and support ongoing improvements to this key platform.

This role will also support the wider marketing team with key campaigns and projects.

Reporting into the Head of Marketing, but with support from the wider marketing team and company, this role will suit an ambitious digital focused marketer that is ready to grow their career.

**Responsibilities**
- Website Management_
- Ensuring the web product listings are up to date and optimised
- Uploading and optimising blog and case study content to the website
- Working with Head of Marketing & Campaign Executive to ensure sales promotions are implemented across the website
- Day to day management of website content
- Adding new products to the website and working with wider marketing team to add key content such as product images and videos
- Supporting Head of Marketing with implementing SEO improvements to the website as requested by SEO agency - full direction will be given.
- Keeping a record of key website updates and change requests.
- Creating and maintaining key campaign landing pages that will help drive sales leads for the office sales team.
- Supporting the Head of Marketing and Campaign Executive with implementing key website improvement and reviewing opportunities for improvement

Marketing Support
- Support Campaign Executing in arranging photoshoots.
- Work with wider marketing team on campaign ideation through brainstorms, keeping up to date with the industry and marketing trends.
- Provide admin assistance to marketing team to ensure campaigns are delivered on time and executed to a high level.
- Support Campaign Executive with content coordination as needed for website updates.
- Support wider marketing keeping with customer and press enquires as needed.

Projects
- Support Head of Marketing with the roll out of key digital projects as required - full training and support will be provided

**About You**

Reporting into the Head of Marketing, but with support from the wider marketing team and company, this role will suit an ambitious digital focused marketer that is ready to grow their career.
- Requirements_
- Have minimum of 1 year experience managing web content via a CMS or ecommerce store - advantageous if you have experience using Shopify
- Experience of digital marketing & SEO best practices
- Proficient use of Microsoft Excel
- Be detail oriented.
- Be highly organised in order to ensure deadlines are met
- Possesses excellent communication skills to liaise with departments and proof read web content
- Be a strong team player and not afraid to get stuck in to help the wider team
- Have a willingness to learn about our products, our brand and process to help us continually improve what we do

**What we can offer**
- £23,000 a year
- 32 days holiday
- Onsite gym
- Employee Assist Program
- Opportunity to work for a fast growing company with career development opportunities

Interested? Send us your CV, tell us your own strength story, and why you’d be the perfect fit for Primal.

**Salary**: £21,449.92-£23,000.00 per year

**Benefits**:

- Company events
- Company pension
- On-site gym
- On-site parking
- Work from home

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus scheme

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- Marketing: 1 year (preferred)

Work Location: In person