Social Media Executive

3 days ago


StokeonTrent, United Kingdom DoubleTree by Hilton Stoke on Trent Full time

We are looking to recruit a Social Media Executive. You will be a forward-thinking individual with a passion for Marketing and Hotels.

You will be responsible for driving revenue through the delivery of the agreed marketing strategy and activity plan for the hotel. This includes all areas of the hotel - rooms, food and beverage and the Leisure club. You will manage partnerships and all marketing communications, marketing collateral, advertising, promotional activities online and offline.

Social Media is the worlds largest platform and we are looking for an individual to take ownership of our platforms/social media.

What you will be doing:

- Working with the hotel General Manager and M&T Marketing Manager you will together plan, manage, develop, and implement the marketing strategy to ensure the hotel’s facilities and services are marketed according to agreed budgeted guidelines and coverage and brand awareness are maximised.
- Copy writing, creation and production of onsite print and digital communications.
- To ensure that the hotel reputation is maintained through communication with team, guests and target audiences and responding to online feedback on review sites and social media platforms, establishing trust and marketing our site on other websites and social media.
- Support all areas of the hotel for pushing promotions and supporting peaks and troughs of the business - Hotel rooms, events, weddings and food and drink outlets.
- Develop and deliver a full social media strategy and ensure daily postings across all social media channels & have an active social media programme to support any website content, promotions, and reputation management.
- To manage all PR activity including press trips, bloggers, journalists visits, photography shoots and promotional activity.
- Support sales, events, reservations, to ensure revenue objectives are met know and understand how these departments operate.
- Competitor Research.
- Hospitality or marketing-related experience or equivalent professional qualification.
- Creative, innovative mind-set and positive and very proactive approach.
- Ability to conceptualise and execute projects, strong project management skills.
- Strong IT skills; experience working with Adobe Creative Cloud and website CMS platforms including WordPress; understanding web metrics and how to gauge results.
- Experience executing online campaigns; web design skills.

As part of our commitment to our people, DoubleTree by Hilton Stoke on Trent is proud to offer a competitive pay and:

- Amazing discounts on food, drink and accommodation throughout the group
- Discounts on M&T hotels - a unique collection of 21 Hotels throughout the UK
- Excellent rates for friends and family
- Long Service Awards
- Employee of the Month Awards
- Annual Social Events
- Pension
- Investment in Training
- Meals on Duty
- Free Parking

**Job Type**: Part-time

**Salary**: Up to £12.00 per hour

**Benefits**:

- Discounted or free food
- Gym membership
- On-site parking
- Referral programme

Schedule:

- Day shift

**Experience**:

- Social media marketing: 1 year (preferred)



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