Senior Consumer Insight Manager
7 days ago
Senior Consumer Insight Manager
Senior Consumer Insight Manager 12 Month Maternity FTC available for a senior experienced retail insight manager with understanding of strategy and market research.
Key Skills of the Senior Consumer Insight Manager:
Experience in consumer and market research industry in both quantitative and qualitative research methodology.
Must have strong experience with writing surveys and discussion guides, along market research studies.
Strong commercial awareness and strong analytical training ability.
Strong interpersonal and team working skills, both internally and externally; for example ability to work with agencies well.
Experience of managing external consultants and agencies
Advanced presentation skills which include both writing and delivering effective presentations to senior management and large audiences.
Key Responsibilities of the Senior Consumer Insight Manager:
Work with the Head of Consumer Insights in the development of customer insights from the depth of qual and quan research to assist the Leasing, Development, Operations and Marketing teams across UK and Europe.
Use important insight, data and market analytics to maximise understanding of customer, retailer and retail centre behaviour and provide insight.
You will be working with external consultants to lead and manage the preparation and delivery of existing key research programmes for both UK and Europe.
Loyalty surveys, brand, visitors and varied surveys.
Work with internal departments directors in the set up and execution of asset opportunities to help key decision makers determine the viability of new schemes across the retail group.
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