Senior Marketing Executive
1 day ago
**We are searching for a Senior Marketing executive to join one of Europe's leading events and exhibitions businesses at their UK HQ close to Guildford.**
You will need to have 1 to 2 years marketing experience ideally in all aspects of marketing. Copy writing skills would be an advantage.
You will work closely with their UK Director of Marketing promoting their Events and exhibitions business.
**The role is hybrid working Mondays and Fridays from home.**
**Salary is £30,000 plus £2,000 Bonus.**
**Role Summary**
The Senior Marketing Executive is an exciting role where you work across the full marketing mix, the individual will work closely with the Marketing Director and has autonomy and accountable for the visitor and exhibitor marketing campaigns
You will probably have at least 1-2 years marketing experience at exec level or above. We particularly want to see evidence of contributing to the development of marketing plans.
- Conduct insight specifically to maintain and grow our understanding of key audience personas
- Create and execute marketing campaigns for the events you will work across
- Take the lead in testing all campaigns to ensure effectiveness, adapting and moving budget where necessary
- Control costs against budget, raising orders, maintaining invoice records and marketing budget trackers in line with business requirements for the event marketing
- Identify opportunities with our international teams to deliver sustainable growth for each other’s brands
- Ensure key messages are aligned to the business plan and are delivered across all potential media
- Develop detailed understanding of the industry, event goals and key customer groups
- Support sales via partnerships and sponsorship deals
- Development of prospect databases
- Liaise with the relevant data manager to ensure compliance with the ICO
- Write and control copy-writing and print production of marketing materials
**Essential Skills, Competencies and Experience**:
- Great writing and verbal communication skills. You should be confident in writing technical copy
- Ability to produce creative and well thought out marketing plans
- Ability to manage multiple projects and deliver on time
- Commercial acumen to develop sales-led marketing initiatives
- Ambition to develop your marketing career
- Have something to teach us about social media
- Get on well with people from all walks of life (and the ability to network and make new friends quickly)
- A calmness under pressure
**Salary**: £20,848.33-£35,627.45 per year
**Benefits**:
- Company pension
- On-site parking
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus scheme
Ability to commute/relocate:
- Guildford: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (preferred)
- Marketing: 1 year (preferred)
Work Location: Hybrid remote in Guildford
Reference ID: OXY 256
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