National Account Executive

2 weeks ago

London, United Kingdom Diageo Full time

Job Description:
Account Executive

From pioneers like Arthur Guinness, John Walker and Elizabeth Cumming, to the digital game changers already shaping our future, at Diageo, we’ve never stopped looking forward. We’re continuing to build on our heritage and, create our legacy for tomorrow. Join us and explore new ways ahead with digital sales channels, consumer insight and data. As you help us to keep shaking up the market with industry-leading solutions, you’ll transform your career too.

Here at Diageo, we are want a commercially minded Account Executive to join our On Trade channel. Here you get to work with category leading brands Smirnoff, Guinness and Tanqueray (to name a couple) as well as our exciting innovation brands such as Hop House 13 lager and Gordon's Pink Gin

You are responsible for the most important element of our business; making sure our customer, category and brand plans are completed thoughtfully in outlet. You will make sure that wherever we connect with a customer or a consumer; they will enjoy working with or drinking our brands and have a positive experience.

What are your responsibilities as Account Executive On Trade?

The role of the Account Executive is to own and lead the commercial agenda and Diageo performance within the given city. Leading circa 150 contractual outlets directly where the primary objective is to deliver distribution and secure pouring agreements for the full Diageo portfolio. As the City lead, the AE is responsible for coordinating extraordinary activation to be delivered by a dedicated Activation Specialist for your city. Our AEs lead the activity within their city, you will play a leadership role across the city team.

It’s your responsible that all the outlets in your zone are perfectly implemented versus our predefined outlet execution standards.

Key Accountabilities include:

- Coordinator of performance across the territory - supporting roles include: Sales Executive, Quality Executive, Activation Specialist roles
- Secure distribution & pouring agreements across circa 150 outlets
- Deliver a strong return on investment (ROI) through contractual agreements, handling spend and forecasting planned activity/ spends with key customers across the year
- Deliver against a full year annual operating plan (FY AOP) in line with our field sales ambition
- Responsible for developing customer relationships across the account base
- Responsible for figuring out mnew business opportunities within the team
- Lead the Route to Market (RTM) relationships for the city
- In outlet performance and execution levels accurately tracked and measured (in CRM system where deployed)
- Responsible for the quality and serve standard of Guinness Draught with the support of the Quality Executive within the city.

These are the qualities/previous experience we are looking for to ensure you will be set up for success as an Account Executive within the On Trade:

- On Trade experience in a similar sales/activation led role or from the trade inc outlet management.
- Relationships - Has the ability to build strong relationships with customers and route to markets.
- Commercial Acuity - can run ROI, forecasting and investment decisions.
- Knowledge of the city, the trade and the RTM relationships.
- Target Driven - Will to win You have the drive, appetite and ambition to excel within an ambitious target driven environment.
- Team coach - will be a key member, coach and mentor
- Organised - can balance a host of priorities seamlessly.
- Agile - must be able to adapt and flex workloads to accommodate business needs.

What’s in it for you?
- Attractive package that includes a sales incentive plan rewarding you for delivering great performance.
- Industry leading sales capability training
- Working for the undisputed leader in the Spirits industry

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for Diageo to thrive and realise its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the outstanding contribution each person brings.

Worker Type:
Regular

Primary Location:
1HQ

Additional Locations:
Job Posting Start Date:
2023-08-23

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