Social Media Manager

2 weeks ago

Manchester, United Kingdom Great Jobs UK Limited Full time

One of our clients in Manchester are looking for a Social Media Manager to join their expanding team.

DUTIES

Working in this fast-paced position, you’ll be responsible for their social media, /blogger/influencer programme, with your finger closely on the pulse of fashion and emerging digital trends. Working collaboratively with their Directors and Head of Marketing,you will develop the social media strategy with the aim of driving brand awareness, trust, follower growth, engagement, and revenue and lead the strategy execution. Along with ownership of the brand aesthetic, perception and tone of voice, you will need astrong understanding of which influencers are best aligned with the brand to showcase products to the highest level, building the brand perception, image and interaction.

Always striving to elevate the brand from how they look, to whom they work with. Duties will include:

- Creating and posting high-quality content appropriate to brand identity
- Planning and scheduling content
- Develop and execute social media strategy, setting objectives to aim towards
- Produce reports for senior management, analysing performance with recommendations for growth
- Continuously conduct industry and competitor research to ensure they stay in line with market trends and the latest tools
- Organising and presenting live shows to present their products, show live orders and any other appropriate ideas
- Establishing VIP partnerships with existing and upcoming celebs / media personalities
- Responding appropriately to engagement across all types of content and messages
- Creating, managing and optimising paid marketing campaigns

THE PERSON THEY'RE LOOKING FOR

This role will suit a highly confident and skilled individual who can get passionate about fashion and products associated with their brands. You will:

- Have a strong understanding of Meta, TikTok, LinkedIn and Pinterest platforms
- Be an independent, highly creative individual who can think outside of the box
- Preferably, be comfortable in front of and using the camera as you will be expected to Livestream and present their product and brand once the platform criteria are met
- Have to be a likeable character who has great communication skills
- Be a natural self-starter with experience building, managing, measuring and optimising social media accounts
- Have the proven ability to grow social reach and the ability to increase engagement rates across TikTok or other social media platforms
- Be creative, strategic and practical
- Preferably have a good understanding of marketing and copy
- Be honest, transparent, constructive, objective and considerate
- Claim the failures as much as the victories

This is currently a small team and you’ll be reporting to managers who have experience in building brands so you’ll need to be confident in your decisions and recommendations.

You will not be micromanaged and you are expected to take full and independent control of their TikTok account. You will have freedom, but they expect you to "own" the goals you set and report transparently.

This role (including job title and compensation) will develop as the company grows so if you are the right person for the role there is considerable scope for personal and professional development.

EXPERIENCE

Ideally, you’ll have a minimum of 3 years of experience in social media management or a similar discipline.

You’ll have 1 year of paid advertising experience and the technical skills to execute successful paid marketing campaigns.

Preferably, you will have experience working with fashion-related products and accounts.

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