Head of Marketing

2 weeks ago

Spalding, United Kingdom Cast UK Limited Full time

**Spalding**
**£60,000 - £70,000 per annum**
If you're creative, with excellent interpersonal skills, and looking to join an organisational that cherishes their employees in a Head of Marketing role then get in touch

B2B Marketing experience is essential for this position.

**Key Responsibilities**:

- Lead and manage the marketing team, providing strategic direction to enhance brand awareness, acquire customers, and drive revenue growth.
- Execute innovative marketing strategies to achieve organizational goals.
- Oversee brand strategy implementation, ensuring consistent brand presence across all channels.
- Stay informed about the target audience, market trends, and competitors to position the brand effectively and enhance its reputation.
- Conduct thorough market research to identify customer needs, market trends, and growth opportunities. Analyze consumer insights and competitor activities to develop effective marketing plans and adapt strategies.
- Build strong relationships with external partners, agencies, and vendors to maximize marketing resources.
- Communicate marketing plans and results effectively to key stakeholders, including senior management, to drive support and alignment.

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