Content Executive
3 weeks ago
Company Description
Starcom is the Human Experience Company; we believe that our clients’ competitive advantage lies in understanding people better, and acting on that understanding faster than the competition.
The future lies in bringing together media, creativity and data to create powerful experiences that will drive faster growth. We are the flagship Publicis Media agency to do this through our Power of One client teams that span clients such as Stellantis, P&G, Samsung, P&O and Visa.
We work differently to most agencies and base many of our models on consultancy ways of working to build a more agile workforce in this hybrid world. We complement our account teams with Squads - small teams that work for a short period to solve a specific brief. We hold cross discipline Sprints to crack client briefs at speed. These processes are designed to fuel high performance and fast results through collaboration.
Even in this most challenging period, Starcom has had an exceptional 12 months. We have welcomed brilliant clients such as Stellantis, Ferrero, Axa, KP Snacks and E.ON into the fold. Our client satisfaction scores are among the highest in the market, significantly above agency norms. We place a huge focus on our team and have driven flagship DEI and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work in 2021.
Starcom operates in over 100 markets across the world. We have very close ties to our global HQ in Chicago who encourage learning and sharing best practice with our colleagues around the world. We are part of Publicis Groupe.
**Our Commitment**
**Job Description**:
As a Content Executive, you will support with the planning and execution of content strategies for major global brands - current clients include The International Olympic Commitee and Disney.
Your day-to-day tasks will be varied, but will include using a portfolio of cutting edge digital data sources to understand a brand’s audience. As you grow in the role you will be expected to support the Content Directors to produce strategy documentation for our clients based on this research.
You will also get involved in ideation sessions so we are looking for someone who is a team player with a creative mind.
**Responsibilities**:
- Work on content audits for UK and global network clients
- Analysis of search and social listening data, using tools like NetBase and Google Keyword Planner
- Additional data using tools like Global Web Index and TGI
- Provide detailed rationale for all insights
- Support brief leads to deliver a response to organic and new business briefs
- Be part of a pitch brief response teams and support brief lead to consolidate search, social and audience insights to present to planners and new business team
- Deliver high quality outputs in Excel, Word and Powerpoint
- Prioritise work-load, manage tasks and liaise with team members on a daily basis to ensure projects are delivered on time
- Be part of ideation sessions and help facilitate as required
- Work with wider Publicis Media Learning and Development to become a great media strategy all-rounder
**Qualifications**:
- Excellent writer, listener and communicator with strong attention to detail
- Ability to deliver work within short time frames and meet tight deadlines, effective timekeeping and time management
- A genuine interest in the theory and practice of marketing
**Desired Skills**:
- Language skills such as German, French, Spanish, Italian a bonus but not essential
- Familiarity with Microsoft Excel
- Design skills (e.g., knowledge of Photoshop, InDesign, etc.)
Additional Information
If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.
**_
LI-Hybrid_
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