Digital Marketing Manager
2 weeks ago
**Digital Marketing Manager**
**£48,000 - £58,000**
**Wolverhampton**
**The Company**
A multi-channel data and insights business who are experiencing substantial growth and have further major plans for growth.
**Why Would I Want to Work Here?**
This is an incredible opportunity to continue your career within a fast paced, entrepreneurial business. The role is office-based role working Monday to Friday 9.00am -5.30pm. A great vibrant company culture.
**The Essence of the Role**
Reporting to the Group Marketing Director, the essence of this role is to lead the overall strategy and development of digital marketing continually improving ROI.
**The Scope of the role**
- Develop brand presence, attraction of new customers and deliver CRO strategies
- Implement the digital marketing strategy across multiple brands and products
- Manage digital marketing budgets against ROI and KPI’s
- Develop marketing automation and lead management processes,
- Conversion and manage new acquisitions and existing customers for maximum ROI
- Manage digital agency partners
- Create insights and provide regular reports to drive performance and future campaigns
- Remain forefront with platforms gaining access to emerging features and technologies
**Prerequisites**
- Planning and implementation of digital marketing campaigns
- Strong understanding of all current digital marketing channels
- Experience of PPC, SEO, Affiliate Marketing, Partnerships
- Expert with SEO/SEM, Google Analytics, Wordpress, SEMrush and CRM software
**ID: 5734
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