SEO Content Creator
6 months ago
Homes for Students is the UK’s largest independent provider of Student Accommodation. Have you got a passion for writing and a curiosity for the new and exciting? Do you love the dynamic world of digital marketing, blending creativity with innovation?
Homes for Students is seeking a talented and innovative SEO Content Creator to join our team and play a vital role in our digital marketing efforts. We expect you to be driven and imaginative, using cutting-edge technologies to craft captivating content and blogs that will actually make a GenZ reader scroll for longer than 3 seconds.
An interest in SEO and digital marketing innovation is essential as you’d be helping us plan and realise our SEO strategy and enhance our brand presence across the UK and Ireland.
**Key Responsibilities**:
- Idea generation: Uncover data-driven insights and identify trending topics that resonate with our target audience
- Leverage existing and rising technology to conduct keyword and topic research for blogs and landing pages.
Streamline the content creation process through finding and adopting innovative digital solutions
- Review and publish SEO-friendly blog content related to student life on a daily basis.
- Actively seek outreach opportunities following the publication of blogs (link building)
- Provide SEO advice to optimise and enrich the user experience related to consuming content
- Engage in ad-hoc copywriting for the wider company.
- Monitor blog and landing page performance, and report on improvements or concerns.
**Requirements**:
- Proven experience in content creation and digital marketing with a focus on SEO best practices.
- Familiarity with AI-driven content generation tools, demonstrating a strong ability to adapt and embrace new technologies.
- Understanding of SEO fundamentals, keyword research, and content optimization.
- Excellent communication and outreach skills for effective link building strategies.
- Analytical mindset, translating data insights into compelling stories.
- Strong time management and organizational skills, juggling multiple projects effortlessly.
- A passion for staying ahead of industry trends, embracing AI advancements, and implementing best practices.
**Perks and Benefits**:
- Dedicated training, internal and external courses, and mentorship to develop your skills further.
- Bank holidays + 25 days of annual leave.
- An extra day off for your birthday.
- Just Eat for Business - enjoy regular takeaways
- Access to a dedicated employee portal with tons of discounts, weekly deals, and regular competitions for extra freebies.
- Employee of the Month Scheme (HFS Heroes)
Generous Pension Scheme, free eye tests, Cycle to Work Scheme, and Tusker Car Leasing Scheme.
- Occasional treats like biscuits, pizza, and the presence of adorable dogs to brighten your day.
**Application**:
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