Programmatic Account Executive

6 months ago


Manchester, United Kingdom Havas Group Full time

Hybrid

Agency:
Havas Media Group

Job Description Summary:
The Channel Expertise Executive is operating Media Experience (Mx) campaigns for a client portfolio on a specific channel.

Job Description:
About Us - Havas Media Group

At Havas Media, we are passionate about helping our clients create Meaningful Brands by reimagining valuable experiences. Our smart thinking around enhancing consumer experiences means we deliver more measurable, meaningful moments between brands and people. We call this Mx (Meaningful Media Experiences); thinking about how we _connect_ consumers to the right _content_ in the right _context_.

We are based in London’s King’s Cross - one of 20+ agencies which make up the Havas Village. As others attempt - and struggle - to integrate and simplify their offer, we continue to pioneer the UK’s only truly integrated model within our King’s Cross Village. We are the only UK Media Agency to share a single building with every other specialist business in our network, all under a single P&L - which means we can draw on broader expertise to create bespoke teams - while boasting a unique and unparalleled entertainment offering through our partnership with Vivendi.

We maximise collaboration and offer our clients a powerful combination of creative, content and media excellence, scale, agility and innovation. This means we can field our very best people and change our shape according to the needs of each client and brief we work with.

Our commitment to making a meaningful difference to our people.

At Havas, our mission is to make a meaningful difference to the brands, the businesses and the lives of the people we work with. This guiding purpose is central to everything we do at Havas as we strive to create a great place to work through an environment and culture that makes a meaningful difference to our people.

LI-PH1

At Havas Media we strive to be “meaningfully daring”.

This is our guiding philosophy - it’s about taking more informed risks in the pursuit of more meaningful outcomes for our clients, boldly pursuing ingenuity at all times, and always measuring the impact of everything we do.

How we behave
- We positively disrupt
- We’re relentlessly curious
- We make sh*t happen
- We’re ourselves, we’re a team

This is our guiding philosophy - it’s about taking more informed risks in the pursuit of more meaningful outcomes for our clients, boldly pursuing ingenuity at all times, and always measuring the impact of everything we do.

About Biddable (Paid Social & Programmatic)

In our agency, Biddable is the amalgamation of planning and buying expertise across Paid Social and Programmatic. Our Biddable media team consists of experts - executives, managers, account
- and business directors who can navigate Meta Business Manager as confident as Google’s Display & Video 360. We’re constantly innovating for our clients, working with all the key platforms in the latest formats to reach audiences in interesting ways. We like great ideas combined with smart planning and a relentless commitment to results.

The Role

Key Responsibilities
- Strong desire to learn about the relevant demand side platforms (Social & Programmatic)
- Daily campaign pacing adjustments to deliver plans to set campaign budgets
- Daily campaign optimisation using various tools as well as Excel based data analysis.
- Daily reporting updates to direct team
- Weekly analysis of budget pacing and campaign performance to set KPIs
- Weekly reports of consumer insights and performed optimisations
- Service ad hoc reporting requests by direct team members or client planning teams
- Develop optimisation strategies across a variety of advertisers
- Deploy testing methodologies on campaigns under the direction of line manager
- Show interest and desire for new product testing and implementation
- Develop a basic understanding of the role and services of the media agency as well as the direct partners and suppliers

Who we’re looking for:

- A school leaver or graduate with a degree in an analytical-, quantitative-, comms
- or marketing related discipline
- Numerate and comfortable with data processing and interpretation
- Confident and accurate with the English language, speaking and in writing
- Interested in technology and motivated to learn more about new technology developments.
- A keen problem solver
- Good attention to detail and process orientated
- A team player with strong work ethic, self-motivated and able to take the initiative
- Previous active experience with data processing and analysis platforms (for example in banking sector or during degree projects) desirable, but not required
- You have no issues putting our web camera “on” for remote calls

If you are interested in interviewing for this role

Let the Havas talent acquisition partner know and an interview will be setup for you. For this role, the interview process consists of two stages.

The first stage is a 60 minute interview - the



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