Social Media Manager
3 weeks ago
**Social Media Manager**
**Derby**
**£35,000**
**Hybrid**
We're looking for a creative Social Media Manager with a 'can-do' attitude to join this amazing team of ambitious people
**There's lots to do**
As social media manager you should have versatile skills that span from copywriting and funnel marketing to design and multimedia. You will be responsible for growing audiences on social platforms including, but not limited to, Facebook, Twitter, LinkedIn,and Instagram. Along with maintaining a posting schedule, you will create platform-specific content including text posts, videos, and graphics. You must have a good eye for trends and an understanding of social media metrics.
Working collaboratively with colleagues from content, CRO, UX, data and the wider marketing team you will:
- Develop a creative and engaging social media strategy
- Set targets to increase brand awareness and increase customer engagement
- Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, and YouTube, adapting content to suit different channels
- Oversee, plan, and deliver content across different platforms using scheduling tools such as Sprinklr and Hootsuite
- Create engaging multimedia content across multiple platforms
- Create editorial content for our website and app
- Update and monitor social media crisis plan
- Develop, launch, and manage new campaigns that promote our organisation and brand
- Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
- Recommend improvements to increase performance
- Work closely with our inhouse PR specialist to align social media and PR strategies
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