Marketing Executive

5 days ago


Hatfield, United Kingdom Resourcing4Marketing Full time

Marketing Executive - Digital B2B

Up to £28,500 plus excellent benefits Hybrid working - currently 1 day a week in the office.

Are you a proactive, confident self-starter with digital marketing experience within B2B and excellent, creative copywriting skills? In this key position you will be creating and implementing a marketing plan to drive engagement, focusing on the websiteas an entry point to the service.

Duties include, but are not limited to:

- Planning and implementing campaigns to drive event promotion and bookings;
- Creating and delivering dynamic campaigns to drive lead generation and client retention for adviser support services; Copywriting and original content creation;
- Building relationships both internally and with key marketing contacts across external organisations; Driving relevant and engaging content across social media channels;
- Using metrics to track, monitor and report on digital campaigns; Updating website content via a CMS system

You will have:

- A marketing qualification and strong work experience in B2B and digital marketing;
- Ability to create exciting, engaging content for use across online and offline channels;
- Demonstrable experience of using digital platforms to implement successful campaigns;
- Good knowledge and management of social media platforms; End-to-end, hands-on campaign management;
- Regular use of the Adobe Creative Suite - particularly InDesign and Photoshop (intermediate/advanced level required), Premiere Pro would be advantageous;
- A good working knowledge of HTML is desirable.

Resourcing4Marketing is an equal opportunities employer and a company committed to diversity.


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