Digital Marketing Coordinator
6 months ago
**Digital Marketing Coordinator - North Manchester**
**This is an office based role.**
**What we offer our** **Digital Marketing Coordinator**:
- 30% discount on food and drink across our pubs and inns for you and friends and family
- 50% off food when on shift
- Private Healthcare
- Discounted stays in our hotels and inns
- A fair share of tips
- Annual profit share, ensuring you share in the success of the company
- Wellbeing support with our Employee Assistant Programme
- Great opportunities to grow in your role and progress your career
- Access to JW BenefitHub, giving you access to a huge range of high street and online discounts
**What a **Digital Marketing Coordinator does at JW Lees**:
- Administration and development of the CRM system centrally and ensuring best practice and providing support for our managed sites
- Administration and development of the table and events bookings system, providing training for users
- Support the development and creation of digital content
- Support and develop estate and central websites
- Create & deliver targeted online campaigns
- Support and monitor the company presence on all social media
- Develop SEO strategies & optimisation
- Respond and interact with relevant accounts/posts
- Identify and research seasonal trends, industry, product trends, monitor competition & offer suggestions and ideas for improvement
- Work with stakeholders to develop brand / product awareness
- Work with wider marketing team to ensure all activity is in line with the marketing strategy
**What you **need to bring**:
- Experience within hospitality in a marketing capacity
- Experience using CRM and booking platforms. Airship and Zonal systems experience advantageous
- Experience in Digital Media, SEO, paid digital and social platforms
- Strong ability to analyse GA4 data and the confidence to make recommendations
- Ability to adapt messages and brand voice to suit digital audiences
- Creativity is key, always looking for the most effective way of developing brand and product awareness
- Excellent written and verbal communication
- Good attention to detail and accuracy
- Ability to work as part of a motivated and target driven team
- Well organised, flexible and able to work on multiple projects at one time
- Knowledge of Microsoft Office, including Excel, Word & Power Point
- Experience using Adobe advantageous but not essential
**About JW Lees**:
Proudly family owned and nearly 200 years old, JW Lees are the original modern, traditional brewer. With 150 pubs, inns and hotels across the North West and North Wales, we are passionate about great beer, fantastic food and memorable experiences.
We put people at the heart of our business, always doing the right thing and always sticking together. Our six values are at the heart of everything we do:
Proud - Savvy - Honest - Passionate - Personal - Together
INDHEADOFFICE
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