Customer Insights Marketing
6 months ago
Overview:
We are currently seeking a highly motivated, career-minded individual to fulfil the role of Customer Insights Marketing, on a Fixed-Term Contract. Based at Dungannon, Based at Dungannon, this individual will report to our site commercial manager.
**Responsibilities**:
As customer insights marketing, you will be responsible for:
- Working with some of the UK’s biggest Grocery retailers to identify & develop opportunities for growth through the following activities: ranging, merchandising, price, promotion, NPD and marketing activities.
- Delivering category insight for key retailers and make recommendations for category strategies which deliver solutions & growth for our customers,
- Continually monitoring industry sources to gather consumer insights,
- Working closely with all departments to understand business priorities and develop and implement campaigns to support growth,
- Analysing and interpreting sales and market data to identify and understand consumer shopping behaviour and trends,
- Providing category guidance and support to the NPD, technical and commercial teams,
- Researching competitors to benchmark and identify best practice through weekly store visits & market research, tracking retail price movements; promotional activity; and new product launches across the trade,
- Building effective working relationships internally & externally to maximise existing and new business opportunities.
- The role requires travel to customers, various stores and Dunbia sites as necessary.
Qualifications:
- A relevant degree in marketing or a business.
- Passion for Food.
- Strong financial understanding and business acumen.
- Excellent time management with the ability to organise time and prioritise tasks to ensure that deadlines are met.
- Strong communication and interpersonal skills with a proactive and flexible approach to work.
- Good problem-solving abilities to deliver solutions.
- Ability to work on own initiative.
- Forwarding thinking to drive category growth.
- Good knowledge of Microsoft Office.
- Understanding of team dynamics, demonstrating the ability to work as an active and constructive member of a team with a professional enthusiastic attitude.
- Excellent attention to detail.
- Ability to adapt to change in highly competitive fast paced environment.
- Experience in a commercial/ market insight/ analytical role or similar desirable.
- Experience using data provider software desirable.
INDMP
TJ
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