Sr. Marketing Automation Specialist

1 month ago


Liverpool, United Kingdom TD SYNNEX Full time

This is a fantastic opportunity to join an exciting, fast-paced industry in a caring, nurturing and motivational culture that allows for true personal advancement and career progression.

We can offer you:

- A value-based culture - all of our employees live by our shared core values which in turn brings everyone together in a collaborative culture with a real sense of community.
- We can offer you access to an online learning portal assisting you in progressing and developing your skill set further.
- Outstanding benefits package including private healthcare, matched pension, holiday purchase scheme, increased holiday entitlement with service, enhanced Maternity leave and additional 'moments that matter' paid time off
- Bench-marked salary and progression paths.

Reporting to the European Agency lead, this newly created role will support TD SYNNEX's country marketing services teams in developing data driven, digital marketing campaigns that deliver measurable business outcomes using modern marketing techniques. As our Marketo specialist, you will not only have a deep technical knowledge of marketing automation but also possess strong digital marketing and demand generation skills.

**Responsibilities**:

- Support and train the country marketing teams with the design, testing, execution, maintenance and reporting of automated marketing campaigns across multiple audience segments using the Marketo platform.
- Ensure campaign setup and processes are in line with the Marketo architecture.
- Champion new techniques using marketing automation, impacting campaign design, points within the customer journey, content development, engagement strategies and conversions
- Lead the process of best practice sharing to optimise the effectiveness of campaigns whilst identifying areas of improvement in execution
- Help teams to develop and maintain campaign flows that successfully move prospects through the customer journey.
- Ensure performance of digital marketing campaigns are assessed against goals (ROI and KPIs)
- Engage with the European data teams on use of data for campaigns

**Requirements**:

- 3-5 years' experience of working in a digital marketing role, executing digital marketing campaigns and applying, and analysing performance metrics
- Relevant digital marketing qualifications, ideally Marketo certified.
- Practical experience in managing all technical aspects of marketing automation and CRM integration
- A committed team player with excellent communication skills
- The ability to work with virtual teams in a collaborative and friendly manner
- Creative with an analytical approach to data.
- Engage with the European data teams on use of data for campaigns

LI-POST

**What's In It For You?**
- ** Elective Benefits**: Our programs are tailored to your country to best accommodate your lifestyle.
- ** Grow Your Career**:Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
- ** Elevate Your Personal Well-Being**: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
- ** Diversity, Equity & Inclusion**:It's not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
- ** Make the Most of our Global Organization**: Network with other new co-workers within your first 30 days through our onboarding program.
- ** Connect with Your Community**: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.

At TD SYNNEX, we're proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you're excited about working for our company and believe you're a good fit for this role, we encourage you to apply. You may be exactly the person we're looking for


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