Content Strategist

3 weeks ago

Leeds, United Kingdom FUSION UNLIMITED Full time

We have a very exciting opportunity for a proactive, confident and creative individual looking to develop their career in SEO and content marketing.

The role covers both onsite content strategy - production of new client content and optimisation of existing content - and our offsite digital PR offering, developing content assets and campaigns to build links to client sites.

**What You’ll Do**
- Lead and develop content strategy for clients, and line manage a team to facilitate the delivery of client strategies
- Direct client handling and account management
- Work closely with the technical SEO team to deliver integrated strategies
- Ensure all SEO content output is delivered on time, in line with search engine best practice, in line with client requirements and of the highest standard
- Support in developing our content marketing proposition to cover new formats and non-SEO content campaigns
- Create briefs for content marketing/digital PR content and liaise with design/development teams to implement content where applicable
- Produce content reporting to measure success of onsite and offsite content
- Ongoing development of content processes in line with industry developments
- Support our digital PR offering, developing strategies for securing the best possible links for our clients on an ongoing basis
- Lead campaign development and ideation sessions
- Identifying/liaising with freelancers/suppliers when needed

**About You**
- Minimum of 4 year’s digital experience, similar agency side role preferred
- Creative flair with a solid understanding of delivering within client requirements
- Strong knowledge of SEO industry, content marketing strategies, and Google’s best practice content requirements (e.g. YMYL, EEAT)
- Strong campaign planning and strategy development skills
- Experience with Google Analytics and Google Search Console is preferential
- Excellent communication skills
- Able to organise and prioritise workloads
- Ambitious, hardworking and eager to learn with a can-do attitude
- Able to work on own initiative and as a part of a team
- Attention to detail

**Why Fusion?**
- Skills development opportunities like no other.
- Work with some of the best in the industry.
- Flexible working.
- 3 days working from home, 2 days in our Headingley, Leeds office.
- Regular socials.

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