Senior Communications

2 months ago


Swanage, United Kingdom National Trust Full time

This is an exciting time for a Senior Communications & Marketing Officer with several years of experience to join the team at the Isle of Purbeck as we continue to develop our visitor experience, engagement, audience and connections to our portfolio.

What it's like to work here:The Purbeck Estate is a truly inspiring and wonderful place to work. From the iconic romantic ruins of Corfe Castle standing proud on the skyline to the sandy beaches of Studland Bay, we welcome visitors all year round.

The wider countryside estate includes some of Britain’s most beautiful and nature rich landscapes from the orchid-rich grasslands and limestone cliffs of the Jurassic Coast to the nearly 5,000 plant and animal species that live on the Purbeck Heaths and in the UK’s first Super National Nature Reserve.

We’re a busy, driven team, who like a challenge and work at a fast pace. We collaborate with each other, the wider property and external partners to engage, share our stories and provide a personal, tailored and exceptional service. This is a great place to work and an exciting time to join the friendly team of staff and volunteers, who are looking for an engaging, driven, people-focused individual who will bring energy and ideas to this vibrant property.

What you'll be doing:Based at our property office in the Isle of Purbeck, you’ll lead on, manage and develop our marketing and communications plan to help achieve our ambitious targets, helping us to reach out to new and existing audiences. This will include defining marketing activities and creating promotional materials and updates (across all media platforms, including social media), writing press releases and representing us on location filming and broadcast media as well as local and regional partnerships when you need to.

We're looking for someone who can help us engage with our existing audience and reach larger and more diverse audiences for our portfolio. You will lead on planning, editing and creating great digital content and you'll work as part of a team to make sure that we're sharing the best stories we can. Spreading the word about places to visit, things to see and do and raising awareness of our conservation work is key to what we're about.

You will understand your role within the crisis communications plan and work closely with the regional consultancy to help mitigate against reputational risk.

Please also read the full role profile, attached to this advert.

Who we're looking forWe'd love to hear from you if you have:

- Practical experience in a Marcomms lead role or in some aspects of leading marketing or communications
- Experience of developing and implementing marketing and communications plans
- Ability to spot potential risks to reputation and raise them accordingly
- Strong interpersonal and networking skills, with the ability to influence, advise and negotiate at all levels within the organisation and with external agencies
- A good understanding of the importance of online presence and ways to promote visits to our website and social media channels
- A creative approach to reaching both new and existing audiences

The packageThe National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.
- Substantial pension scheme of up to 10% basic salary
- Free entry to National Trust places for you, a guest and your children (under 18)
- Tax free childcare scheme
- Rental deposit loan scheme
- Season ticket loan
- Perks at work discounts i.e. gym memberships, shopping discount codes, cinema discounts
- Flexible working whenever possible
- Employee assistance programme
- Free parking at most locations
- Independent financial advice

Requirements :Compliance.Eligibility to Work in the UK
Permanent f/t (37.5 hrs pw)


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