PPC/ SEO Manager

1 month ago

Watford, United Kingdom THE CHANNEL RECRUITER LTD Full time

**Amazon & eCommerce PPC Manager/ SEO Manager**

**£50,000 Basic Salary**

We are currently working with one of the world's leading consumer electronics and wireless technology manufacturers. With offices globally this business are a highly recognisable brand and sell to millions globally.

Due to growth we are currently looking to hire an Amazon & eCommerce PPC Manager/ SEO Manager.

**About the role**:
We are looking for an SEM/SEA/SEO expert to manage all search engine advertising, e-commerce and performance marketing campaigns. You will be primarily responsible for all SEM campaigns on Amazon, as well as other search engines such as Google in order tomaximize ROI. Based within the UK office, requiring travel across EMEA.

In addition, you will:

- Build, manage, execute and optimise Ads campaigns via Amazon advertising platform (AMS, DSP, Twitch etc) to meet and exceed Amazon sales objectives in EMEA.
- Support DTC performance marketing, taking learnings from the Amazon advertising, to build PPC, Google Shopping, paid social for DTC.
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
- Research and implement content recommendations for organic SEO success.
- Perform ongoing keyword discovery, expansion and optimization.
- Research and analyze competitor advertising activities.
- Recommend changes to website architecture, content, linking and other factors to improve SEO for target keywords. Work with the development team to ensure SEO best practices are properly implemented.

**About you**:
This is a fantastic opportunity for a strong PPC/SEO Manager who has ideally worked in the consumer electronics or FMCG field.
- Experience managing PPC campaigns across Amazon AMS, Google Ads within a brand, agency or aggregator environment
- Experience in performance marketing for a high profile brand or agency.
- Proven SEM experience managing PPC campaigns across Amazon AMS, Google Ads.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with web analytics tools (e.g, Amazon Vendor/Seller Central, Google Analytics, Stackline, SEMrush, PowerBI)
- Proven SEO experience.
- Experience with A/B and multivariate experiments.
- Relevant working experience of the complete digital marketing mix with the commercial acumen to understand online marketing metrics and prioritise return on investments.
- Up-to-date with the latest trends and best practices in SEO and SEM.
- Demonstrate your ability to build productive and professional relationships with key stakeholders (on all levels) both internally and externally.

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