Digital Content Coordinator

2 months ago

Sunderland, United Kingdom University of Sunderland Full time

**JOB DESCRIPTION and**
**PERSON SPECIFICATION
**Job title**: Digital Content Coordinator

**Department**: Marketing and Communications***

**Starting salary, grade**: Grade 4 (£23,184 per annum, pro rata)

**Hours of work**: 1 year contract, Part time - 30 hours per week to be worked flexibly

**Responsible to**: Marketing and Communications Manager

**Responsible for**: None

**Purpose of role**:
The Digital Content Coordinator will be responsible for producing and curating high-quality digital
content for the effective promotion of the organisation. Reporting to the Marketing and
Communications Manager, the role involves developing and executing campaigns, creating visual
assets, and capturing events and activities, both on campus in Sunderland and London, as
required. The Digital Content Coordinator will play a vital role in enhancing the visibility and appeal
of the SU.

**Accountabilities**:
The key accountabilities of the post holder will be:

- Creating and capturing high-quality digital content that aligns with the organisation's brand

and values
- Developing and executing digital and on-campus campaigns that support the overall

Marketing and Communications Plan
- Supporting the website redevelopment and our social media with creative assets, such as

videos, animations, and GIFs
- Enhancing the organisation's presence in London by capturing events and societies and

developing other London-specific promotions as required
- Manage the organisation's digital content library, ensuring that it's up-to-date and

accessible to all relevant stakeholders
- Stay up to date with the latest digital content trends and technologies, and make

recommendations to the Marketing and Communications Manager for their adoption as
and where appropriate
**Responsibilities and Duties:
- Creating high-quality photography and videography to be used in print and online
- Developing exciting campaigns linked to on-campus to reach out to students directly
- Creating animation and GIFs to enhance our social media presence while producing project
- files that are well-structured and easy to update- Supporting the website redevelopment by creating visual assets as agreed with the Senior

Graphic Designer
- Developing and executing digital campaigns to increase the visibility and appeal of the SU

in London
- Creating a library of assets, capturing SU events and activities, societies, and other student

groups
- Liaise with internal and external stakeholders, including student groups, to develop and

produce digital content that meets their specific needs
- Managing and organising digital assets in a centralised repository
- Collaborating with the Marketing and Communications team to ensure consistency in
- messaging and branding.- Maintaining an up-to-date knowledge of digital media trends and developments, making

recommendations to Marketing and Communications Manager for their adoption where
appropriate.
- Building and maintaining relationships with key stakeholders to ensure the successful

delivery of campaigns and projects
- A flexible approach to working will be required with regular out-of-hours work to attend

events
- This role will involve occasional travel to London Campus

**Person Specification:
**- Proven experience in creating and producing high-quality digital content, including
- photography, videography, animations, and GIFs- Strong creative skills and experience working with Adobe Creative Suite, including
- Photoshop, Lightroom, Premier Pro, and After Effects- Experience in developing and executing digital campaigns to increase brand awareness
- and engagement- Knowledge of social media platforms and experience in using them to deliver effective
- campaigns- Strong communication and interpersonal skills, with the ability to work collaboratively with
- other teams and stakeholders- Excellent organizational and time-management skills, with the ability to work under
- pressure and meet tight deadlines, managing multiple projects simultaneously- Flexibility, as this role requires working some evenings and weekends
- A proactive and solution-focused approach, with the ability to work independently and take
- ownership of projects- A passion for digital media and a commitment to staying up-to-date with the latest trends

and developments

**Health and safety**:

- Have an understanding of health and safety legislations and ensure activities are risk

assessed and fully compliant
- Undertake training as and when appropriate

Any other associated or similar duties that may be necessary as determined by your manager.

**Person Specification:
**Essential Desirable Method of**

**assessment**

**A I T D**

**Qualifications**

Relevant degree or equivalent qualification -
- Evidence of ongoing CPD -
- **Experience**

Proven experience in creating and producing
high-quality digital content - i.e. videography,

photography, and animation
Experience in developing and executing digital
campaigns to increase brand awaren

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