Digital Content Executive

5 months ago

Abingdon, United Kingdom Gumtree & Motors Full time

**Motors**, is the ultimate destination for car enthusiasts and buyers alike As a leader in the market, we pride ourselves on providing unparalleled search tools, expert car guides, insightful reviews, and a comprehensive vehicle price guide. Our mission is simple: to empower buyers to find their perfect car efficiently and with confidence, while also helping automotive retailers reach millions of eager buyers.

At **Motors,** you'll be part of a team that's revolutionizing the way people buy and sell cars. Our innovative advertising opportunities not only elevate our platform but also extend across a vast dealer advertising ecosystem, including automotive giants like eBay and Gumtree. If you're ready to drive your career forward in a dynamic, fast-paced environment, **Motors** is the place for you. Join us and be a part of shaping the future of automotive retail

**Reports To: Digital Marketing Manager**

**Contract Type: FTC (6 Months)**

**Location**: Richmond UK, (Remote)

**Key responsibilities will include**:

- Leading on the migration and upload of content from legacy systems to new CMS (Sanity).
- Copy proofing and optimisation to drive visibility of key SEO & blog pages by following Google E.E.A.T best practices.
- Creation and delivery of CRM campaigns and newsletters for B2B and B2C teams.

**Additional Responsibilities**:
**CMS Content upload and publishing**
- Working with CMS Project Manager to deliver migration of content from current CMS to new Sanity CMS.
- Management of the publishing roadmap to hit key deadlines.
- Publishing of new content on CMS utilising templates, adhering to editorial guidelines.

**Optimisation & standards**
- Working with marketing teams, agency and product and engineering teams to run A/B tests to make improvements to key SEO landing pages to increase visibility & UX.
- Establishing and updating key templates for MOTORS content.
- Creating editorial standards for new CMS including regularity of content review.
- Copywriting as required to constantly improve quality of content & visibility.
- Ongoing content maintenance.
- Creation and delivery of CRM campaigns to support B2B and B2C colleagues.
- Using tools, Bloomreach and Pardot to create and manage campaigns.
- Production of HTML (ideal) (or with agency partner) for each send.
- Post campaign reporting and feedback to business.

**Other**
- Support busy marketing team as required with digital projects across paid advertising, SEO and much more

**What we ideally looking for;**
- 2-4 years (minimum) content related digital marketing experience.
- Highly experienced at using content management & CRM tools
- You're a smooth communicator with internal stakeholders and external agencies, it is also imperative that you have a high level of organisation and attention to detail.
- Proofing and copywriting skills.
- Experience with Sanity CMS or equivalent platforms, Pardot, Bloomreach & HTML desirable.
- Automotive knowledge is desirable.
- Self-manager who thrives on responsibility in a busy team environment.
- Strong understanding of SEO. Experience of working with agencies.

**Perks & Benefits**

We offer a supportive, flexible, and growth-focused workplace. At Motors you will have a healthy work-life balance, continuous learning, remote work options, and engaging challenges. Join us for a fulfilling career where your well-being is a priority.

**Financial reward**
- Competitive Pay
- Discretionary Bonus
- Pension Scheme (up to 9% Employer Contribution)
- Employee recognition scheme with great financial prizes ££

**Work-life balance **️
- 25 days holiday per year growing with length of service
- Hybrid and UK Remote working _depending on role_
- Generous Family Friendly Leave
- Free counseling and support (for when you might need it)

**Health & Insurance**
- Private Healthcare Insurance
- Private Dental insurance cover & Cashback.
- Online private GP service.
- Generous sick pay support
- Life assurance policy (x4 Life Assurance)

**Other**
- Social & Inclusion Calendar - packed with events.
- Free food and beverage in our office locations

**Diversity & Inclusion at Motors**

Here at Motors we are on a mission to create a culture where all our teams are inspired to share their passion, talents and ideas with equal opportunities for growth and career development throughout both of our brands.

We know that a diverse and inclusive team drives creativity and makes both our brands stronger. That’s why we’re committed to discovering new talent and employing people who reflect the nature of the society around us, so that when you join Motors you can be you

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