Digital Analytics Executive

4 months ago

Woking, United Kingdom Enhance Media Full time

**About Enhance Media**
- We are a successful, growing and motivated team. We do not aim to be the lowest priced - we strive to be the best. We focus on data-led decision making and as well as being creative and innovative, our online marketing is accurate, ROI-focused and of more value than our competitors.
- We are the UK market-leader in a number of our services and our client base is testament to that - we work with companies including John Lewis Partnership, Virgin Media, Lloyds Banking Group, Virgin Atlantic, Harrods, BT, and PokerStars, just to name a few.
- We provide services including: online research, SEO, PPC & media planning, analytics, web development, video production, social media and training.

**The Role**
- Our expanding agency needs a **Digital Analytics Executive** to join our growing team.
- You will work with our **Technical Director** and **Head of Insight** to provide technical expertise on web analytics implementations, tracking, and reporting.
- Examples of tasks you’ll work on include planning and implementing events on careers websites using **Google Tag Manager**, **GA4**, and **other analytics providers**, merging data from multiple sources into one dashboard using tools such as **BigQuery** and **Looker Studio**, and investigating and solving problems with data collection, e.g. incorrect cookie policies, large spikes in unexpected traffic, or misfiring conversion pixels.
- If successful in the role, you can contribute to **shaping and defining the implementation, reporting, analytics and digital marketing services** and the role can become critical to our digital marketing services. It is an exciting opportunity to work within the business.
- **We’ll also support you** - when you join and as you develop. We recognise success and we’ll promote you as you improve. We’re **fun to work with**; we’re a **friendly, passionate** team of 30 in a great position, with **plans and investment to grow**.
- Our offices are in the **centre of Woking** - two minutes from the train station, 5 minutes from the newly developed Woking town centre and 25 minutes from central London. You would be expected to work in the office one day per week in order to collaborate with the team on your tasks and projects.

**Skills, Knowledge and Experience Required**

1. You will have experience - either from a previous role or through education - of the digital marketing landscape and the collection and processing of web analytics data.

2. You will be comfortable working with:
Google Tag Manager

Google Analytics 4

Microsoft Excel

3. You will be comfortable working with, or willing the learn the following:
Google BigQuery

Google Data Studio / Looker Studio

HTML & CSS

4. You would have some familiarity with, or be interested in learning the following:
Large data sets

Conversion tracking (e.g. pixels)

Cookies and privacy regulations

JavaScript

**Digital Analytics Executive Screening Question**
- Just a _**sentence or two on each**_ _please to accompany your CV. _

1. Please rate yourself on a scale of 1 - 5 for each of the items in the section above that you have experience with and give a reason for your scores. (1 = a little experience, 5 = a lot of experience)

2. Outline the brief, actions, and outcome of a task or project you have worked on that involves the collection, visualisation, and analysis of web analytics data.

3. Outline a technical challenge you have experienced in the past when working on web analytics implementations, tracking, and reporting.

4. Choose a lesser-known metric or feature from Google Tag Manager or Google BigQuery that you find useful, but don’t think many people know about or utilise.

5. What is your current salary, notice period and location/commute time to Woking?

**Salary**: £27,000.00-£35,000.00 per year

**Benefits**:

- Additional leave
- Company events
- Company pension
- Free or subsidised travel
- Gym membership
- Health & wellbeing programme
- Private dental insurance
- Private medical insurance
- Sick pay
- Work from home

Schedule:

- Monday to Friday

**Education**:

- GCSE or equivalent (preferred)

Work Location: Hybrid remote in Woking

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