Digital Marketing Specialist

4 days ago

Exeter, United Kingdom Dirty Martini Marketing Full time

**Naughty We caught you looking. Don’t worry we won’t tell anyone.**

**Looking to be part of something bigger?**

Dirty Martini is a place where people come and create the best work of their lives.

Thanks to our awesome team and clients, our family is growing so we’re looking for someone brilliant to join us. If you love creating work that you’re proud of and passionate about, and you’re looking to do that in a place surrounded by friends doing the same, we might be the perfect fit.

**Join us today, define our tomorrow.**

**Our power is our people. Want to become part of our story? The best is yet to come.**
- **What you’ll be doing**_

You’ll report to the Senior Marketing Manager and spend roughly 50% of your time creating the content - making/editing Reels and posts including (captions, clips, gifs, graphics, images, videos). The other 50% of your time will be spent on strategy, campaign planning and scheduling the content. You’ll be working with an array of media, sometimes shooting your own content and other times using stock/in-house libraries and working with our in-house graphic, photography and videography team.

We love impressing our clients, so you’ll need to be properly brilliant at what you do We’re looking for a social media rockstar who can make an immediate impact to our clients’ social, putting into place fun, engaging and visually creative content. As a brand-new role, you’ll need a strong sense of initiative, enthusiasm and self-management. You’ll be based at our office in Exeter, looking after several clients across multiple sectors with various requirements.

Our clients are diverse, ranging from _architects_to _accountants_, with _hospitality_, _food_& _drink_being our specialisms. We believe in every single one of our clients’ businesses. We don’t just manage their accounts, we understand their business, so we can truly act in their best interests and get the best results. As well as looking after our clients and their marketing, you’ll also be crucial in defining our own marketing success. Regular content contributions, campaign planning and project management will be essential.

**Activity summary**
- Developing, implementing and managing social media strategies for our clients
- Creating content across multiple social and digital platforms
- On-site filming and photography to gather content for each of our clients
- Online editing to create and publish videos using apps/software
- Creation and delivery of social media assets, including imagery and video content
- Ensuring brand consistency in marketing and social media messages
- Using your creative flair to help make posts, adverts and campaigns stand out
- Publishing and scheduling content using our social management programs
- Monitoring social media accounts for comments, posts and messages
- Engaging with social audiences via messages, invitations, events and groups
- Creating and managing competitions
- Monitoring engagement and activity
- Producing content for our own in-house marketing campaigns
- Assisting with client reports including KPIs to report on
- Researching brand-enhancing partnerships and collaborations
- Supporting account managers with ongoing client requirements
- Embed clients into our tech stack accordingly - including our project management suite, social media management, plus analytics and reporting platforms.
- Work with the wider team to provide clients with tailored content plans specific to their campaigns and goals.
- Manage client accounts on a day-to-day basis, building and maintaining strong, trusted and meaningful relationships.
- Hold regular meetings with our clients. Ensure they understand exactly what’s happening in their accounts, so they know we’re working to make as much revenue for them as possible, not to make as much money from them as possible.
- Act as an extension of our client’s team - you’ll be expected to know and understand their business in detail.
- Ensure you’re familiar with the latest trends, best practices and procedures to help us stay as current and cutting-edge as possible. Create automated workflows that assist our efficiency.
- Assist with the production of our client reports. Ensure we’re communicating effectively and providing the right information to each client.
- **Requirements**_
- Challenge the norm. We exist to be disruptive, innovative and exciting in all that we do. We’re solutions-focused, results-driven and entrepreneurial-minded
- Incredibly experienced in Digital Marketing
- Agency experience is desired (but not essential) and around 2+ years experience in Digital Marketing
- Fully self-motivated - we encourage, lead, and support we don’t micromanage
- Understanding of both B2B and B2C content marketing
- Proficient in the use of social graphic/video editing apps including Capcut, Canva etc
- Full technical understanding of social media platforms
- Tech-savvy. We use a lot of different tools to make o

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