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Senior Manager, Performance

4 months ago


Exeter Devon, United Kingdom Dirty Martini Marketing Ltd Full time €40,000

We’re scaling up and need someone who is adept at cultivating relationships, managing accounts, creating strategies and managing campaigns. This is a senior leadership position, so you’ll be a role model for excellence within the agency. Ideally located in the Exeter or Manchester area, you will work within our team of marketing specialists. You’ll report to the MD, and will oversee the content production, digital marketing, design and photography team. Our social media executives, content specialists, photographer and videographer will report to you. As well as retained clients, we also work on individual projects such as website development and branding, of which you’ll be involved in the project management.
Our clients are diverse, ranging from architects to accountants , with hospitality , food & drink being our specialisms. We don’t just manage their accounts, we understand their business, so we can truly act in their best interests and get the best results.
As well as looking after our clients and their marketing, you’ll also be crucial in defining our own marketing success. Regular content contributions, campaign planning and project management will be essential.
Assist with client proposals as well as identifying potential new clients and opportunities such as events and training sessions.
Embed clients into our tech stack accordingly - including our project management suite, social media management, plus analytics and reporting platforms.
Formulate digital marketing strategies for our clients based on the individual project goals or the hours available from retainers. 
Translate these strategies into working docs and calendars shared with our clients and teams including keywords, content calendars, campaign planners and budgets.
Work with our content specialist to provide clients with tailored content plans specific to their campaigns and goals.
Liaise with and oversee our team of experts, managing their workloads to execute the deliverables within the digital marketing strategies. 
Be hands-on with creating, scheduling and publishing content including social posts, adverts, press releases and email campaigns. 
Manage client accounts on a day-to-day basis, building and maintaining strong, trusted and meaningful relationships.
Ensure they understand exactly what’s happening in their accounts, so they know we’re working to make as much revenue for them as possible, not to make as much money from them as possible.
Lead our WIP schedules and meetings, ensuring the team is clear on projects, priorities and key deadlines.
Become the point of contact for our retained clients and support team members with project work, including account and timeline management.
Ensure you’re familiar with the latest trends, best practices and procedures to help us stay as current and cutting-edge as possible. Assist with the creation of our own marketing assets including blogs, creds decks, case studies, marketing, sales proposals and award submissions.

Incredibly experienced in Account Management as well as Digital Marketing
Agency experience is desired (but not essential) and around 3+ years experience in Digital Marketing
Would suit an established Account Director (or Senior Account Manager ready to step up)
Comprehensive understanding of major Digital Marketing elements including SEM, Social Media, SEO, PPC, Email and Content marketing
Understanding of both B2B and B2C content marketing
Knowledge and experience of SEM including SEO and Google AdWords
Experience in campaign planning, creation, management, scheduling and reporting is essential
Proven success and understanding of hospitality industry and luxury brands would be beneficial
WordPress and MailChimp skills would be an advantage
Understanding of email marketing campaigns including communication funnels
Competent editing and proofreading skills
Strong project management capability and detail orientation
Experience working on digital lead generation campaigns using channels such as SEO, PPC, social, LinkedIn etc.
???? Competitive salary

We value what each individual brings to us and reward that accordingly, so rather than putting strict salary schedules here, we’d far rather have a chat and find out what each of us is looking for.
???? Company pension
???? Flexible schedule
???? Monday to Friday
???? Awesome city centre location
???? Casual dress
30 days holiday per year including bank holidays
???? Prosecco Friday’s - we wine-d down early on a Friday over a glass of fizz to catch up
???? Regular free lunches
????️ Gym Membership Allowance
☕️ Free tea & coffee by Timber Coffee X Roastworks Coffee Roasters
⚽️ Personal training and professional development allowance
????