Senior PPC Executive
5 days ago
**Senior PPC Executive Urgent**
Progressive Construction Company who are experience rapid growth are seeking a Senior PPC Executive to undertake the following duties
We are looking to hire a PPC specialist with an analytical mind and solid experience of different ad platforms. Must be commercially minded with a passion for product. Must be comfortable running multiple campaign across multiple brands.
**Responsibilities**:
We are looking for a PPC Executive to join our Marketing and eCommerce team in Whetstone.
Key tasks will include but not be limited to:
Liaising with eCommerce Manager and Group Marketing to support product campaigns
- Carrying out Adwords research and general data analysis
- Manage paid campaigns - SEO, PPC, Social media;
- Track KPIs to assess performance, compile analysis and produce reports;
- Review performance and quality scores to improve efficiency of activity;
- Perform ongoing keyword discovery, expansion and optimization;
- Develop multiple PPC campaigns to maximise business
- Monitor competitor PPC activity to inform bidding strategies e.g. impression share & top of page insights;
- Managing PPC and shopping campaigns on Google Adwords as well as social and retargeting networks;
- Drive the improved performance of PPC accounts in Google on a day-to-day basis according to best practice;
Key Skills
- Performance analysis and reporting
- Leading all paid media activity across multiple channels;
- 2-3 years’ experience in ROI focused performance marketing with PPC being your main focus/strength;
- Analytical, insightful and able to draw key points from data analysis;
- Experience using Google ads, Google analytics, and social media advertising platforms including Facebook, Twitter and LinkedIn;
- 1-2 years’ experience of creating and managing Google Ads accounts;
- Experience of analytics packages such as Google Analytics;
- Comfortable setting up complex prospecting & remarketing flows across different ad platforms;
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