Digital Marketing and Social Media Officer

2 months ago

Sheffield, United Kingdom Primary Care Sheffield Full time

An exciting opportunity has arisen in our **Primary Training Solutions** Division for a Digital Marketing & Social Media Officer. As part our small but busy team, reporting to the PTS Training Coordinator you will play an integral role, whilst building your career in social media and digital marketing. You will be responsible for managing social media campaigns, creating content, and engaging with and expanding our online community.

Full time - Home based (4 days per week), Office based at 722 Prince of Wales Road S9 4EU (1 day per week)

**Main Duties and Responsibilities**
- Create and post engaging and creative content for social media
- Creating digital campaigns across a variety of platforms
- Manage social media accounts and campaigns
- Update the company website
- Create an online presence using Search Engine Optimisation & Pay Per Click
- Analyse digital campaigns and report to your line manager
- Monitor and respond to online community engagement
- Collaborate with team members to develop and execute social media strategies
- Stay up-to-date on industry trends and emerging technologies
- Budget management for digital marketing and social media
- Support the PTS team to deliver the wider training programme
- Liaising with internal and external stakeholders
- Attending and supporting at certain events and conferences where required
- General administrative duties
- Outlook Diary management/meeting /events scheduling
- Provide holiday/sickness cover for other members of the PCS admin team
- Conducting competitor research and analyses as and when required
- Working closely with PCS or external creative agencies to design marketing materials such as brochures, posts, and adverts

You will be a creative and motivated individual with a passion for social media, you will have excellent writing skills, experience with social media and digital marketing, and a passion for bringing ideas to life.
- Excellent verbal and written communication skills
- Experience with social media and digital marketing
- Creative and able to bring ideas to life
- Organised and efficient
- Ability to work in a fast-paced environment
- Passion for learning and growing in the field
- Self-motivated, organised, and able to prioritise workloads
- Resilient, positive, numerate and detail oriented
- Experience of Sales and Marketing desirable
- Experience of delivering high quality customer service desirable

**About Primary Training Solutions**

**Primary Training Solutions (PTS) is a subsidiary of Primary Care Sheffield (PCS**) a not-for-profit company set up and developed by General Practice in Sheffield to provide support in delivering top of its class primary care by improving patient outcomes, taking account of impact on inequalities ~ Developing integrated services through partnership working ~ Ensuring financial sustainability through efficient use of resources and giving our team the tools, training and support they need to deliver our vision.

**Primary Training Solutions** started delivering training because we couldn't find anyone else who understood the needs or the pressures that local Primary Care was facing. **Primary Training Solutions** provides training to sectors where we have first-hand experience of running businesses. With experienced trainers designing our training packages, and our courses have been created specifically for the needs of organisations.

If you do not currently hold a Digital Marketing qualification, the successful applicant will be required to undertake an Apprenticeship training programme, delivered online and or via day release. Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

**Person Specification**

**Essential**
- Very good standard of oral and written English and mathematics (level 3 or above)
- Excellent verbal and written communication skills.
- Experience with social media and digital marketing
- Creative and able to bring ideas to life
- Organised and efficient
- Ability to work in a fast-paced environment
- Passion for learning and growing in the field
- Self-motivated, organised, and able to prioritise workloads
- Resilient, positive, numerate and detail oriented
- Commitment to deliver high quality, excellent value, effective and efficient services
- Calmness, flexibility, and adaptability
- Commitment to continuous professional development
- Ability to forge new and build on existing internal and external relationships
- Honesty and openness in communicating with colleagues
- Ability to juggle competing priorities
- Personal values closely aligned to the organisation
- Committed to sustainable practices in the delivery of all organisational objectives
- Ability to travel within and around Sheffield /South Yorkshire

**Desirable**
- Level 3 Digital Marketing
- Knowledge/experience of working within a training environment
- Experience of Sales and Marketing desirab

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