Brand Marketing Executive

2 months ago

Luton, United Kingdom TUI Full time

The Brand Marketing Executive - Partnerships is responsible for supporting the co-ordination and implementation of travel partnership marketing campaigns across TUI & First Choice. We are looking for someone who is creative yet detailed orientated, who ishappy and able to deal with multiple campaigns simultaneously, whilst maintaining great relationships across the wider marketing team and beyond. Working with across all owned marketing channels, you will be confident in coordinating the implementation ofpartnership marketing comms for partners such as Disney, Universal Orlando and cruise lines, as well as being a champion of the TUI / First Choice brands.

This role is being offered on a 12 month fixed term maternity cover.

**ABOUT THE ROLE**
- You'll coordinate and deliver multiple joint marketing campaigns for travel partners such as Disney, Universal Orlando and cruise lines, ensuring they run to schedule and fulfil specific requirements.
- This involves creating clear, consistent and inspiring marketing campaigns across all owned marketing communication channels, including online, ECRM, retail, social media, brochures etc.
- Work closely with our Commercial teams to understand the commercial objectives, key partner USPs, budgets and timings and then translating this into marketing activity that delivers against joint objectives.
- Project manage campaigns from start to finish, including the creative briefing and development process, stakeholder approvals and the overall output of marketing activity through careful tracking and reporting.
- Work closely with our in-house content team to write effective creative briefs for campaign activity which bring the partnership to life and ensure brand guidelines are understood and adhered to.
- Develop effective relationships with marketing channel owners across the business, to increase your understanding of all marketing disciplines, drive engagement in partnership activity, and ensure it is fully supported.
- Report on partnership marketing success and present findings on a regular basis to stakeholders, consistently looking for new opportunities to optimise activity and drive more value for both the business and our partners.
- You will be an enthusiastic advocate for partnership marketing across the business, understanding the value it brings and maximising the impact of our partnership marketing to achieve both our objectives and those of our partners.
- Constantly review and reflect on processes and ways of working with a view to driving efficiencies, implementing learning and seeking new opportunities to better achieve our objectives.
- You will also support the Brand Marketing Managers in delivering external paid media campaigns and marketing projects. This involves working with our external agency partners with opportunities to build media knowledge and gain experience in different areasof brand marketing and partnerships.

**ABOUT YOU**
- Experience of working in a similar marketing communications role.
- Strong team player with ability to build lasting relationships and influence across the business at all levels.
- Good networker with strong communication and presentation skills.
- Excellent organisational and planning skills to manage multiple projects and deadlines.
- Flexible approach, able to work autonomously and align priorities.
- PC literate - Excel, Word, Powerpoint.
- Understanding of TUI UK brand and product portfolio would be ideal.

**ABOUT OUR OFFER**
- Fantastic holiday benefits including discounts, special offers and the ability to purchase additional ‘TUI time off’
- Health and Wellbeing support in five key areas - Financial, Health, Social, Community and Career
- Discretionary Bonus Scheme
- Excellent rates with foreign exchange

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