Digital Communications Officer

Working within a team to facilitate effective external and internal communications, and to develop a programme of special projects which supports the Trusts broader communications strategy for all stakeholders. Internal Relationship Management To facilitate and lead on new ways of working in support of our Trust strategy, engaging with staff differently to achieve a more robust workforce that is aligned to our core values of honesty, trust, compassion, respect and teamwork. To enable forward-thinking digital, and physical communications, engaging staff for health and wellbeing. External Relationship Management Maintain and develop relationships with external stakeholders, to enhance the profile of the Trust and support the patient and public involvement agenda.

Engagement, Communications and Campaign Management Researching and writing content suitable for different audiences and communication methods and channels digital and non-digital including e-bulletins, websites, campaign collateral and reports Dealing effectively and efficiently with enquiries from colleagues, teams, services, partner organisations and the public Working proactively to identify digital, quality/service improvement, innovation, design and engagement opportunities Working with colleagues to proactively contribute to the planning and delivery of communications and engagement activities, events, plans and strategies, ensuring an integrated approach Advising and supporting Trust staff with their digital, service/quality improvement, innovation, design, and engagement requirements. Overseeing work of less experienced colleagues where appropriate Providing cover for and undertake duties of absent colleagues Working with colleagues to plan and manage events for internal, partner and public audiences Supporting planning and production of virtual/hybrid events, plus digital set up/promotion of virtual and in person events Representing the Trust at appropriate meetings and events Working flexibly in response to the changing needs of the Trust Working in an agile way with unpredictable workload/pattern Assisting with any other appropriate duties as requested. Digital communications Good working knowledge of industry standard digital technologies, platforms and techniques including Adobe Creative Suite, Canva Create and share content in line with digital accessibility and SEO good practice Supporting services to understand and complete a creative brief Responsible for systems and processes to ensure the delivery of high-quality digital solutions that are timely, responsive and integrated with other team activities Developing effective digital campaigns that are integrated with other team activities Day to day content production and management of/for the Trusts digital platforms and tools including Recap Health, websites, social media Managing and planning for contentious or sensitive issues in line with protocols and policies Creating innovative and engaging graphic, audio and video elements to support work plans and projects/campaigns Carrying out ongoing monitoring, evaluation and review of the effectiveness of digital utilisation using KPI/analytics tools Supporting team members and promoting digital literacy at all levels both internally and externally Demonstrating commitment to ongoing horizon scanning of emerging digital solutions and opportunities and own digital knowledge and skills Working with teams to co-lead on the design, promotion and delivery of films, multimedia, graphics and infographics To work in collaboration with teams to assist with their implementation of digital technology, supporting Nottinghamshire Healthcare and wider health and social care communities.