Pr & Communications Lead
3 weeks ago
V7 is an AI data platform to automate any visual task, voted by Forbes as one of the top 25 machine learning startups of 2021. We have raised over $40 million in venture funding and are backed by some of the most competent individuals in AI. We manage the training data and models of hundreds of AI companies and enterprises. What sets us apart is our team's obsession with pushing our product to where AI will be three years from today.
Reporting to the VP Marketing, you will develop and activate a media strategy, using creativity and media know-how to secure and capitalise on media opportunities that drive engagement with the V7 brand. You will work closely with the Founders and wider organisation to deliver our message and gain exposure across a wide range of media channels.
**Responsibilities**:
- Build the V7 brand through positive media exposure across both established and newer media channels (e.g Instagram, Tik Tok)
- Develop strategies, plan campaigns and exchange ideas with the wider marketing team
- Develop new, and utilise existing, media relationships to win top tier media coverage and positively impact marketing KPIs
- Initiate, nurture and manage relationships with analysts covering the AI sector, with support from the VP of Marketing
- Manage analyst briefings, follow-up and engagement reporting
- Run an efficient and responsive press office, managing reactive media enquiries and interview requests
- Lead the creation and implementation of PR activations: lead brainstorms and develop ideas for creative PR-led activities that align with wider marketing focuses
- Monitor, analyse and communicate PR results
**Requirements**:
- You have extensive experience leading PR and Communications at a cutting-edge technology company during a growth phase
- You have several years experience of promoting a complex technology product (AI product experience strongly preferred)
- You have a strong network of media and press contacts in the tech space and the proven ability to identify and develop strong relationships with target media
- You have a proven record of creating and executing strategic, creative and successful PR campaigns
- You have a strong creative mindset and the ability to translate ideas into PR tactics
- You are 100% target-oriented and resourceful, with a positive, flexible mindset
- You have a strong news sense, with the ability to advise the team on what will and won’t make it in media
- You are a natural storyteller and good copywriter
- You have an excellent understanding of the media landscape and how to make the most out of a story
- You are hands-on, and ready to roll up your sleeves with a tenacious approach to getting our story told
**Benefits**:
- Unlimited vacation, just tell us when you need time off.
- Yearly 4-day company retreats in stunning locations
- Central London office with a barista, fresh fruit, and other amenities.
- Ability to work remotely in a hybrid setup
- Stock options
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