Marketing Manager
3 days ago
Ourt client delivers award-winning mainly virtual live training sessions and programmes to
corporate and public-sector organisations working with some top name companies and brands.
They have a first-class reputation for quality, have many long-term customers and are known and
respected for their pioneering work.
This role will be working mainly working virtually remote, they are open to discussing flexible working to fit with needs of company and employees life style. They meet as a team daily on MS Teams and face to face at least twice a month. Staff can work froma small base near Stroud from time to time if they wish. They do also have use of a shared 9-5:30pm business space at Kestrel Court in Quedgeley
Reporting to the Director, you will develop, plan and deliver the company’s strategy across all marketing activities. You will create, plan and execute focused Marketing campaigns.
**Overview**
This is a management role - the Marketing Manager is responsible to ensure all tasks are done,
not necessarily by themselves. Currently, the support comes from a selection of expert
freelance associates who focus on Adwords, SEO and data work/spreadsheets.
**Areas of responsibility**:
& via the CRM - Act) to a database of contacts. Creation and maintenance of the company website pages. Full training on the Content Management System will be provided (currently SquareSpace).
**Responsibilities**:
- Responsible for generating monthly leads quota
- Identifying, researching and purchasing of new data
- Management of contacts database and building of sector and job focused mailing lists
- Responsible for the day-to-day running of social media channels
- Maintain and update the company’s website to ensure that content is fresh, relevant, engaging and linked to marketing initiatives
- Be responsible for driving new website projects
- Responsible for the creation of blog posts and newsletters
- Manage external resource e.g. Designer, SEO and paid search consultants
- Planning, designing and implementing sector, job focused and customer marketing campaigns
- Track, monitor and create monthly management information reports that include tracking across
the offline and online activities
- Assist when required with office management, sales support, training logistics, live on-line
meetings and events
Upcoming new projects are establishing a YouTube channel using existing and new videos and starting webinar 'forum’ events for existing and new customers for exploration of topical issues.
**Experience required**:
- B2B marketing experience
- Social Media marketing experience
- Experience of website design and management
- Database management
**Salary** - £28 + Profit related bonus
**Hours** - Monday - Friday - 9am - 5.30pm - Fully remote
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