Head of Digital Marketing

2 weeks ago

Dover, United Kingdom P&O Ferries Full time

**The role**

Here at P&O we are undergoing an exciting transformation and there has never been a better time to join our business with our enviable heritage and recognisable brand.

We are currently looking for an exceptional individual to head up our digital marketing strategy across our tourist sales function. You will be an ambitious and highly skilled marketer and this role is key to driving further digitisation and growth for ouriconic company and brand.

As we welcome our two new ships into the fleet and look towards modernising across our whole offering, the marketing team have lofty goals to provide innovative and digitial first solutions to our customers. We are investing a huge amount of money to createa travel company that will not only be innovative but will be delighting customers on every step of their ferry experience.

The Head of Digital role is integral to this transformation and with support from the wider marketing team and the DP World family you will have all of the tools and creative thinking that will allow you to really define and accelerate your career.

As Head of Digital you will manage two teams encompassing editorial and social as well as eCommerce and Trading delivering a coordinated strategy between channels.You will be responsible for planning and implementing P&O Ferries overall online digitalmarketing strategy including UK, RoI & EU markets.

**Location - Dover based we are currently working within a hybrid pattern with 3 days in the office and 2 days from home.**

**About you**

So who are we looking for?
- Extensive experience working in digital marketing for a B2C/e-commerce company
- Demonstrable experience of setting a digital marketing strategy and leading a team
- A track record of driving improvements across all levels of the marketing funnel
- Strong working understanding of AdWords, Facebook Ads Manager and other ad platforms
- A strong leader with experience of managing a team within a large marketing team
- Commercially focused individual with a creative and analytical mindset

At P&O Ferries we want you to be you. Not only will that make us stronger but will allow us to bring authenticity to everything we do. We know our customers come from all walks of life and so do our employees. We are all about connecting the world and thatstarts with finding connections with who you work with.

When we recruit, we want to you to bring your whole self to work and we are working towards increasing diversity across all of our employees. We know we cannot be the best unless we recruit the best regardless of race, gender, sexual orientation, genderidentity or expression, lifestyle, age, educational background, national origin, religion or neurodiversity.

If you are interested in this role, please click on the link below to apply.

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