Product Marketing Manager
3 days ago
Product Marketing Manager
We have an excellent opportunity in our Product Marketing team for a Segment Manager to join the team
- You will lead the creation of product and service propositions for the segment, engaging with customers to develop a deep understanding of sources of value.
- You will establish and lead a multi-disciplinary segment team to execute the growth plans
- You will establish the segment KPIs to measure strength of the proposition and benchmark competitive offers, identifying USPs and areas for improvement
- Be able to understand the impact of UK regulations, legislations and government stimuli to ensure the product range is compliant and maximises opportunities.
- You will own the dedicated product roadmap, managing product value lifecycle including phase-in/phase-out planning, ensuring alignment across other dependent segments.
- You will work closely with the related Product Business Development Units as well as across other Segment Managers to ensure the needs of the UK & Ireland market - regulations, voice of customer, and competitive benchmarking - are fully met.
- You will input into to the annual budgeting and strategy processes for the segment.
Knowledge, skills and experience required:
- Excellent communication and influencing skills
- Advantageous to have experience of business strategy development and planning
- Previous project management experience would be desirable
- Knowledge of the heating and hot water industry is also desirable, but not mandatory
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