Social Media Expert
2 weeks ago
Looking for a **Social Media Expert** to carry out and monitor social media initiatives and implement successful marketing strategies for our company as well as for our clients
**Responsibilities and Duties**
- Create presence on various social media platforms like Facebook, LinkedIn, Instagram, twitter etc. for our clients, worldwide
- Increase Likes, Followers, Connections etc. in various platforms
- Create engaging content (banners, posts, photos, video, GIFs etc) for all the social media platforms
- Analyze user engagement on website and social media platforms (e.g. click-through, bounce rates)
- Create analytics report of traffic and user engagement from all social media platforms
- Help build and support new and innovative strategies like optimizing keywords, #Tags, Content etc.
- Identify current trends, trending content, prevailing #tags etc and engage our clients with the flow
- Identify habits of our online customers and suggest ways to reach a broader audience
- Maintain a cohesive strategy across all platforms to increase brand awareness of our clients
- Coordinate with SEO Team and Business Development Team to design advertising campaigns
- Ensure timely responses to customers and follow-ups on queries and comments
- Research how emerging social networks and features can benefit our company
- Advice and update our company’s social media packages offered to our clients
- Advice on our company’s social media policies as and when necessary
**Qualifications / Experience**
- ** Proven working experience of 2 to 3 yrs in social media marketing or as a digital media specialist should only apply**:
- Hands-on experience handling social media platforms and digital marketing campaigns
- Excellent consulting, writing, editing (text and photo), presentation and communication skills
- Experience of using social media management tools, like Buffer and Hootsuite is desirable
- Positive attitude, detail oriented approach and customer focused
- Good multitasking and organisational ability will be beneficial
- Understanding of SEO, keyword research and Google Analytics will be an added advantage
- Ability to identify target audience preferences and trends
- ** Excellent command over English is a must**:
- Salary will be at par with experience
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