Social Media and Marketing Manager

3 weeks ago

London, United Kingdom Dove & Hawk Full time

**Social Media & Marketing Manager - Knightsbridge - £35,000 - £45,000 Dependent on Experience**
The Company

My client is a London-based international luxury interior design practice. Over the past two decades, their studio has established a blue chip reputation for creating luxury interiors of distinction.
They offer residential interior design, interior architecture, project management and furniture design services for private individuals and property developers.
You will have an established background in Marketing with a focus on Social Media.
The Role
- Creating, executing, and monitoring marketing campaign budgets for Digital Channels.
- Work on the production of marketing materials and literature, such as web content (blog posts, newsletter, and website project updates), digital brochures, client books.
- Execute and run all PR campaigns on all digital channels with the support of an external PR team.
- Developing original copy for social media platforms and websites.
- Commercially aware of social media opportunities - ability to negotiate collaborations + paid for content.
- Write and proofread copy. Help develop a level of continuity in all written materials issued about the brand in line with Brand Guidelines.
- Upload material to the website(s), social media pages, online libraries, and marketing department databases.
- Help design and place digital advertisements.
- Evaluate marketing campaigns using tracking and analytical software and assess the results - Google Analytics, Instagram, Planoloy, Mailchimp.
- Liaise with graphic and website designers and other suppliers as required.
- Develop and manage monthly newsletters on behalf of both companies, overseeing the issuing of these and managing the recipient list.

Social Media Specific:

- Plan, develop and implement their brand certified Social Media strategy
- Develop brand awareness and generate inbound traffic across all social channels
- Manage & update the company social media platforms (Facebook; Twitter; LinkedIn; Pinterest; Instagram)
- Schedule & promote in advance posts across all platforms
- Promote press features across all social media platforms
- Write editorial copy in an industry appropriate and professional tone of voice for online blog posts and project updates.
- Maintain an up-to-date categorised contacts address book/CRM database
- Produce monthly/yearly summaries of website/social platforms statistics, competitor analysis and Google rankings. Review daily post results through online software

Knowledge & Skills Required:

- A Bachelor's degree in marketing, or other relevant fields
- Experience in a digital marketing or advertising role
- In-depth knowledge of WordPress, Mailchimp, google analytics and google seo.
- Working experience with website analytics, social media platforms and digital advertising best practices
- Excellent written and oral communication skills
- Knowledge of the latest digital marketing trends and technologies
- Strong analytical thinking skills
- Outgoing and creative individual

**Salary**: £35,000 - £45,000 Dependent on Experience
Working Hours: Monday - Friday 9-6
Benefits: WFH / Flexible Hours available after Probation

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