Display Associate Director

2 weeks ago

London, United Kingdom Zenith Full time

Company Description

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.

Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.

**Job Description**:
We are looking for accomplished programmatic expert to join our team as Programmatic Associate Director.

This role is to oversee the account progression, team progression and account deliverables across adobe.

It is likely that person will take responsibility for either Adobe Document Cloud or Creative Cloud. This person will be responsible for the output, quality, process, training & strategy of our programmatic hub teams.

The team is split across London and India will support with all facets of strategy, planning, activation & insightful reporting. As a primary point of contact for clients’ marketing teams & Publicis stakeholders, the associate director will be responsible for ensuring that excellent service is upheld and campaigns are faultlessly executed.

The position will take responsibility for the 6 people that cover this remit.

**The Programmatic Associate Director will deliver on four key objectives**:

- Strategic Thought Leadership_

Work with Head of department and account strategy teams to devise, implement and deliver best in class programmatic strategy. Drive innovation and constantly explore new possibilities for our clients. Particular areas of focus include, DOOH, CTV, Cookieless solutions and automation.
- Drive Outstanding Performance_

Oversees high standard of campaign effectiveness. Accountable for the learning and development of all direct and indirect reports and continually coaches team on performance, driving accountability to enable faultless client service.
- Account Growth & Maturity_

Grows and develops accounts in their remit, consistently increasing spend and platform/product/technology adoption.
- Build a Centre of Excellence_

Achieves in depth understanding of client business objectives and priorities and how to achieve them. Designs better ways of working to achieve client aims/ satisfaction/ targets. Identifies, devises and utilizes quality processes, initiatives and tools, resulting in a consistent and efficient approach.

**Qualifications**:

- Experience planning, managing and activating a high volume of campaigns for Programmatic across different DSP’s - DV360 & TTD both important.
- Advanced knowledge of the programmatic supply ecosystem and best in breed strategies and partners across EMEA
- Ability to thrive under pressure and meet deadlines in a fast-paced environment.
- Demonstrable examples of driving innovation in Biddable media.
- Be solution driven and innovative with how they drive performance for their accounts.
- Be strategic and commercially minded in planning goals for their teams as well as being able to shape and develop a biddable strategy.

Additional Information

At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.

We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.

Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

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