Marketing and Communications Manager

2 weeks ago

Hampshire, United Kingdom Charity People Full time

**Marketing and Communications Manager at Pancreatic Cancer Action**
**Permanent, full time role**
**Hybrid role can be home based with travel to the Hampshire office once a month**
**Salary**: £40,000 to £45,000
**First stage interviews**: w/c 5th December
**Second stage interviews**: w/c 12th December

Charity People is delighted to be working with Pancreatic Cancer Action to recruit for their next Marketing and Communications Manager. Working towards a core goal of ensuring that more people survive pancreatic cancer; the current figure is 7% and only 1%ten years after diagnosis; the charity is led by a dynamic CEO and this role is supported by a talented team of colleagues and Trustees.

This is an exciting period of growth for the charity as they consolidate their services and campaigns, and expand their team. As Marketing and Communications Manager you will undertake the following main responsibilities:

- Line manage a team of two which will potentially grow in the future including supporting the team to deliver marketing campaigns and programmes targeting multiple audiences in collaboration with colleagues to drive engagement
- Development and implementation of the charity's marketing and communication strategies, ensuring that they support the overall charity vision, engage more audiences and donors, are within budget, and communicate the charity's strategic objectives
- Work across the entire spectrum of communications disciplines including media and public relations, internal comms, brand marketing, advertising, marketing, digital and social media, and production of materials
- Inspire and lead the marketing team to offer a first class marketing service across the charity including working closely with the Fundraising Development Manager and fundraising team
- Create and implement a PR strategy for the organisation, including reactive and proactive media plans, and utilising internal stakeholders where possible to continue to raise the profile of the charity; with the aim of increasing the charity's profile acrossmedia, and with influencers and external organisations
- Take responsibility for the charity's press office
- Develop and deliver creative and impactful marketing programmes and campaigns that use channels, including digital, effectively
- Manage the implementation, tracking and measurement of integrated marketing campaigns
- Employ strong project management skills to ensure marketing deliverables and milestones are met, from defining the initial approach clearly, brief writing, ensuring timings are mapped and costings defined and agreed
- Feedback on marketing performance on a monthly basis to the CEO and prepare reports for the quarterly Trustee meetings using clearly defined metrics and reporting methodologies
- Experience of developing and implementing marketing strategy; including of leading a brand strategy, and of leading marketing programmes and campaigns from initial brief to implementation and review; across a range of channels including digital
- Previous experience of managing, developing and leading a team
- Press and media communications experience
- Experience of managing, forecasting and control of budgets and of being able to deliver high profile campaigns within budget
- Excellent communication skills both verbal and written including brief writing and copywriting, and the ability to build strong relationships across an organisation
- Excellent understating of brand and its role within an organisation
- Excellent knowledge of design principles and the ability to recommend direction

If you'd like to be considered for this role please send your CV to or call on to have an initial chat about the position.

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