Paid Media Specialist

6 months ago

London, United Kingdom LHH Recruitment Solutions Full time

**Paid Media Specialist**
**London (flexible hybrid working)**

In this new role, you will be responsible for the end-to-end activation and optimisation of the client's paid media campaigns. Reporting to the Head of Performance Media, you will work in a vibrant team with fantastic training opportunities to develop your skills.

**You will**:

- Be responsible for end-to-end activation and optimisation of our paid media campaigns.
- Set-up, manage and optimise direct acquisition and brand awareness programmatic campaigns against a diverse range of KPI's, ensuring performance targets are exceeded.
- Liaise with the Client Delivery teams to provide best-in-class brief responses and media plans.
- Handle daily campaign maintenance, including troubleshooting, regular optimisation and handling internal queries.
- Proactively contribute to team meetings, team initiatives and knowledge sharing.
- Maintain strong relationships with publishers and technology partners while recommending and evaluating new opportunities for clients.

**What you need to succeed**:

- Experience in activating and managing paid media campaigns within a digital agency or client side with at least 18-months experience.
- High attention to detail and follow through.
- Technical tracking expertise (e.g., setting up tracking, QA, troubleshooting, etc.).
- Some experience in a fast-paced environment and want to be part of a collaborative and willing to contribute to our positive work culture.
- Passion for and interest in all media and data with strong Excel skills (VLOOKUP, Pivot Tables, Ifs, Sumi fs, Search, etc).
- Some experience in setting up Tableau dashboards and experience in using GTM and GA4 to track campaign performance.
- Strong time management & organisational skills. Ability to meet tight deadlines consistently.

*

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