Senior Associate Director
6 months ago
**OPENMIND**
**Job Title**:RDM/eCommerce Senior Account Director
**Department** **/** **Team**:OPENMIND** **UK Team
**ABOUT **OPENMIND**
- OpenMind by WPP is an integrated agency model drawing on talent from across WPP. It has been created to accelerate the European transformation for Nestlé’s media function. Core to the solution is the advanced best data and technology capabilities, fueled by WPP’s investment in AI, to maximise the impact of Nestlé media investment.
**ACCOUNT OVERVIEW**
- OpenMind was recently awarded the ZEUR assignment for Nestle Europe. With 47 countries, +450 team members, and regular new product launches, the account is looking for a UK RDM Senior Associate Director to provide strong eCommerce and Retail Media excellence for in-scope Nestle categories.
**OVERVIEW** OF ROLE**:
As a Senior Associate Director, you will be responsible for delivering category-defining capabilities and services across e-commerce. Success in this role involves providing strategic insight, helping to evolve best practice within the commerce territory and leading a team, with ultimate responsibility for the quality of work within this team.
Utilising platform expertise and best practice account management practices, you’ll oversee smooth management of projects to brief, schedule and budget. You will be self-motivated and able to manage the team’s time effectively.
You will be an excellent communicator & manager to a RDM Account Director, and you will be responsible for overall UK RDM campaign set-up and activation.
This role will be a key support to the UK Retail Media Lead (Director) in integrating ZEUR RDM strategy into UK media plans, strategizing media investment allocation across retailers and marketplaces (for all brands), increasing RDM visibility into planning, performance, competition and ensuring UK market consistency.
The role is supported by a team of specialists (Above Market, Cluster), OpenMind leadership, and other Category leadership to draw from for inspiration and support.
**RESPONSIBILITIES**:
- The Senior Associate Director is the most senior client facing RDM support on Nestle.
- Responsibility for the output of your team (Account Director and 2 planners), both client facing and operational, and accountability for adherence to controls and best practices.
- Strategic understanding of the Nestle business and KPIs, keeping up to date with latest industry news and proactively spotting trends, product releases, and other opportunities which could enhance Nestle activity.
- Maintain a forward thinking and innovative approach in the development of all activity.
- Take responsibility for your team’s development and career progression within the agency.
- Communication lead with the client contacts, media partners and internal stakeholders with the support of the UK Retail Media Lead (Director) when required.
- Develop strong relationships with your client, and key suppliers. Foster a good working relationship across client team stakeholders to facilitate flawless execution of plans.
- Helping to drive process automation through adoption of technology and efficient ways of working.
- Knowledge of measurement capabilities and restrictions in 3rd party partners.
- Agree objectives with your line manager to ensure constant progression.
- Contribute to OpenMind culture in the team - great people with clear goals, objectives, and development plans.
**YOUR KNOWLEDGE & ABILITIES**:
- Passion for retail media, demonstrated by a proven track record of driving performance for clients.
- Compelling project management and people management experience.
- Experience coordinating multiple stakeholders and agency partners.
- Strong commercial mind-set, leading on delivery of services in line with client objectives, service level agreements and terms of business.
- Strong communication and presenting skills, in addition to numeracy and analytical abilities, with strong attention to detail.
- Ability to create a positive climate to drive team performance.
- An ambition and tenacity to make the ordinary extraordinary.
- Ability to pre-empt problems and be pro-active in producing solutions.
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