Senior CRM Executive

3 weeks ago

Altrincham, United Kingdom Banner Full time

**We’re the largest schoolwear supplier in the UK. We’re passionate about making every student look and feel great by producing sustainable, affordable, and desirable schoolwear of the highest quality and supporting retailers with the best industry-leading service.**

As Senior CRM Executive, you will play a vital role within the team. Reporting directly to the E-commerce Manager, you will be part of a team of two talented professionals; A UX Developer, and E-commerce executive. As well as a wider team of 17+ IT & Digital professionals.

You will work closely with key business stakeholders to craft compelling communications plans for both retail and wholesale sectors. Your role will entail meticulous data manipulation and reporting, demanding proficiency in Excel to drive strategic decision-making.

**Key responsibilities**:

- Data-Driven Insights: Monitor and analyse key performance metrics, such as open rates, click-through rates, conversion rates, and ROI, to optimise campaign performance and drive continuous improvement. Use advanced Excel skills to manipulate data sets and generate comprehensive reports to share with stakeholders across the business.
- Social Media: Collaborate with the Marketing team to explore opportunities for LinkedIn engagement, leveraging the platform to foster meaningful connections and amplify our brand presence.
- Customer insights: Design and execute surveys to gather customer feedback and insights. Analyse survey data and summarise key findings to share with stakeholders across the business.
- Collaboration: Work with cross-functional teams to align digital marketing initiatives with overall business objectives and ensure consistency across channels.

**Qualifications & Skills**:

- Proficiency in data manipulation and reporting, with advanced Excel skills essential for interpreting complex datasets.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Adept at multitasking and prioritising tasks in a detail-oriented environment.
- Basic HTML knowledge would be beneficial.

**Your working week will look like this**

This is a full-time, permanent hybrid role. We work on a 39 hour a week Monday to Friday, 8.30am to 5pm with no weekend work.

**When can I start?**

Immediately

**What’s our location?**

We are located in Altrincham, where there is plenty of free parking and access to location transport.

**Other things you might like to know**
- 33 days holiday including bank holidays.
- Holiday trading (buy up to an extra 5 days).
- Celebration day off work (for birthday or other special occasion).
- Early 3pm finish on a Friday in our off-peak season (October - March).
- Hybrid working (2 days in office/3 days from home)

**Social Environmental Responsiblity**

We are proud to be a B-Corp certified business. Gaining this status was a business-wide initiative with the cooperation of all our colleagues and we encourage our new starters to contribute in any way they can to this important issue.

**Below are 6 things, we want you to build into your day-to-day responsibilities**:

- Switch off lights when the space is not being used.
- Think about how you can recycle flawed products.
- Switch off computers at the end of every day.
- If possible, avoid bringing in one-use plastic water bottles.
- Only fill up the kettle for the number of cups of hot drinks you are making.
- Dispose of waste responsibly by using our recycling processes.

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