Marketing Executive
3 days ago
A position has become available in a growing company to join their team as a Marketing Executive. Working with the Marketing Manager you will be developing the strategic approach of the company and executing marketing plans.
Duties of the role:
- Plan and deliver campaigns for new and existing products to increase brand awareness.
- Create and distribute materials which generate target enquiries for the business i.e. social media campaigns, webinar registrations to create sales leads for the sales team.
- Launch and present the use of webinars for technical training as well as lead generation.
- Identify and execute relevant opportunities for media coverage.
- Report on success and areas of improvement on all platforms for the brand including both paid and organic, online and print.
- Understand and bring to life the brand identity.
- Produce content and collateral that supports the sales team and their customers.
- Collaborate with and manage agencies, third parties and press partners. Including social media influencers, external photography studies, printing agencies and magazine agencies.
- Stay up to date with competitor activity.
- Attend exhibitions both nationally and internationally, helping with set up and take down and housekeeping during the event.
- Engage in team planning sessions and present updates on project progress.
You will ideally:
- Have previous experience working within a similar role and delivering marketing campaigns.
- Show the ability to use typical marketing platforms including, CRMs, Hootsuite, Mailchimp, and Webpress.
- Proven track record creating various short
- and long-form content including web content, social media captions, brochure copy write and website blog creation.
- Be willing to travel to exhibitions promoting products.
- Ability to lead projects and support/manage other stakeholders through the process.
- Be computer literate and able to use platforms such as Adobe Creative Cloud, Canva, Microsoft Suite, Wordpress and social media platforms.
- Display great attention to detail and organisation skills.
- Full UK driving licence. Comfortable driving vehicles up to B1 (Luton).
This position requires the working hours of 09:00-17:30 Monday to Friday and offers £25,000-£27,000 per annum dependent on experience.
This is an exciting role that offers opportunity for progression and development.
K2 Recruitment Ltd is acting as an Employment Agency in relation to this vacancy.
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