Social Media Strategist

6 months ago

London, United Kingdom McCann Worldgroup Deutschland GmbH Full time

**Job Description**:
**Social Media Strategist**, McCann Content Studio (McCann London)**

**A bit about McCann Content Studios (MCS)
- MCS is McCann’s global hub for social and influencer capabilities. MCS’s diverse mix of over 100 strategic thinkers, creatives, makers, innovators and cultural connectors have one simple mission - to build enduring brands on social. MCS offers end-to-end social strategy, social-first creativity, community management, influencer marketing, paid social and analytics, underpinned by a suite of proprietary tools. Their client roster includes Aldi, Nike, X Box and Dyson, amongst others.- McCann Content Studios London is part of McCann London, a creative agency dedicated to telling the truth and telling it well, because we believe when a truth is told well things change for the better. Fuelled by an obsession with truth and the richness of a connected network, our work lives on the edge of mainstream culture, building enduring brands, growing businesses and giving our people a platform to grow.- We’ve delivered joy with a little help from Snoop Dog, Katy Perry and Xtina and Latto for ‘Did Somebody Say Just Eat’, helped L’Oréal show people ‘They’re Worth It’, given everyone the right to access great quality food most notably with Kevin the Carrot for Aldi, and put a ‘Priceless’ tag on Mastercard, to name a few.**A bit about the team
- The role of Social Media Strategist collaborates closely with the talented experts within McCann Content Studios, and the wider strategy team of McCann London. The team is culturally curious and innovative, delivering focused marketing solutions at scale. We are on a mission to create work which drives purpose, passion and results, building communities through Influence.**A bit about the **Social Media Strategist role
- The Social Media Strategist is a digital first, data led strategist with deep understanding of culture and creativity. With an uncanny ability to translate numbers into narratives and insights into tangible impact, you're the mastermind behind our content strategies.- Passionate about all things Social with an in depth understanding of the various platforms, you are our insight into these and the latest updates. Your role is about transforming raw data into captivating insights that deliver ROI. You are also the champion of data and technology-driven opportunities, that directly power our creative solutions. Let's shape the future of content together**A bit about you & your previous experience
**Minimum Requirements:
- Background in devising effective Digital & Social Media strategies on behalf of major brands.
- The ability to think creatively, and facilitate creative thinking in others.
- Expert understanding of social media and digital platforms.
- Rock-solid analytical and numerical prowess.
- Demonstrated expertise in leveraging and analysing data for shaping marketing and content strategies.
- A creative thinker who bridges data and insights with imaginative concepts.
- Insatiable curiosity and a naturally questioning mind.
- McCann Content Studios are proud to be a disability confident employer and guarantee an interview to any disabled person demonstrating the minimum requirements listed above.**Bonus Points:
- Advanced client liaison skills - able to connect with clients and inspire their confidence and ongoing commitment.
- An expert level understanding of branding, business processes, research and strategic planning.

**A bit about perks of the job
- As well as the more standard benefits of holiday, pension, private medical insurance, life assurance and group income protection we offer:
- Three ‘Time Well Taken’ days throughout the year where we switch off collectively.
- On-demand 1:1 mental health and coaching support through MyndUp (alongside a free Headspace membership)
- Subsidised on-site massages, haircuts and manicures as well as cuddles from furry friends (we're a dog friendly office)
- Free onsite breakfast, snacks and drinks with regular ‘Lounge Nights’ in the office rooftop social space
- Lots of tools to help us grow from SPARK (our internal L&D platform) to LinkedIn Learning, as well as external opportunities with NABS, WACL and the IPA, amongst others
- Your birthday off - because who wants to work on their birthday?
- A tree planted in your name for every year you celebrate your McCanniversary
- A Cycle to Work scheme and facilities including showers and hair styling appliances
- Discounts with partners such as Eataly, Merlin and cinemas as well as access to independent financial advice
- McCann Worldgroup is an Equal Employment Opportunity (EEO) employer. We embrace diversity in all its form. We provide equal employment opportunities to all qualified applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.- Please let us know should you require any additio

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