Marketing Manager

3 weeks ago

Huddersfield, United Kingdom Stafflex Office Full time

**Marketing Manager**
**Salary**: £37,440 per annum
**Hours**: Full time role, 37 hours per week
**Location**: Huddersfield, West Yorkshire (Hybrid Working)
**12 Month Contracted Role**
Our client works collaboratively with a range of corporate and commercial partners, as well as local and national government, to achieve this mission.
**Main Purpose of the Role**
To inspire and lead the Marketing and Corporate Partnerships team and colleagues across the business, to further raise the charity's profile, widen our reach across all audiences and achieve membership and organisational growth. To be responsible for the innovationand improvement of our communications and marketing activity and utilisation of our multichannel marketing opportunities to generate income.
With a strategic approach and an in-depth understanding of digital media, marketing and relationship management, the post holder will report to and work closely with our Director of Business Development.
**The Key Duties of the Marketing Manager**:

- Create and oversee innovative marketing campaigns in line with the needs of the campaign manager, work closely with them, tracking effectiveness of the campaign and reporting findings for analysis
- Develop and maintain a multichannel marketing plan comprising a series of offline and online activities with associated communication protocols for use across the organisation and ensure compliance
- Ensure the overall quality of all marketing proposals, plans and delivery and respond to any complaints in a timely and professional manner; taking action where necessary
- Manage the design and production of promotional materials, such as websites, magazine and bulletins, etc.; and write and deliver content and social media plans
- Work with the Membership Services Manager to ensure an integrated approach to product marketing that enables the achievement of product and services sales targets
- Lead and oversee the development and delivery of the companies Annual Conference and Awards, working closely with the Events Team
- Develop and manage the brand and position the organisation's marketing to highlight the charity's impact, grow membership, increase brand awareness and ensure financial sustainability
- Attend Senior Management Team and Board meetings (where necessary) to set the marketing strategy for the organisation in order to achieve organisational objectives and commercial income targets.
**The Key Requirements of the Marketing Manager**:

- Significant demonstrable experience in line management of a marketing/ relationship management team
- Comprehensive experience of social and digital marketing and communications
- Project and budget management
- Internal communications and commercial marketing plans
- Managing long-term customer relationships
- Marketing products and services to blue-chip companies or business-to-business sectors
- Experience in product launches and sales
- Significant demonstrable experience at Brand Manager level and/or account management

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