Marketing Executive
1 month ago
What your responsibilities will be:
Develop event marketing plan for lead generation and engage with each team to ensure optimum marketing for each aspect of the event.Create and implement an integrated event marketing campaign for the entire exhibition including
exhibitor, delegate and visitor campaignsNegotiate barter details with appropriate media partners and associations-
Provide onsite support to make sure the efficient running of marketing related activity (i.e. registration, press office, research, placement of branding and materials; sales stand).
You will be:
- Able to work in the office 4 days a week.
- Ideally have B2B Event/Exhibition Marketing Experience.
- Event Marketing Strategy creation and critical path analysis
- Experience in the use of databases in both mass and targeted direct marketing campaigns
- Experience managing the production of mobile apps and online registration systems
- Budget management, including budgetary responsibility for decision making relating to a wide variety of potential marketing channels
- Excellent interpersonal skills and the ability to effectively communicate with and relate to all levels both within and outside the organisation
- Excellent negotiation and relationship building skill
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