Customer Marketing Executive
3 days ago
This is an opportunity for an established Marketing professional to join a Derbyshire based manufacturer of household and professional products with some very well-known brands. They operate all over the world and their products are sold in virtually everycountry but they still remain family-owned and proud of their company culture.
You'll be working with the European marketing team, collaborating with various internal departments on Brand and Product marketing projects through a multichannel approach, driving business and sales forward for your customers. Overseeing campaigns fromstart to finish, bringing forward any innovative ideas you feel will attract the target audience
We're looking for a marketing executive/senior marketing executive with experience building and implementing multiple campaigns through a diverse range of channels, ideally with previous experience working within B2B commercial distribution, and someonewho has great stakeholder management experience delivering successful marketing campaigns.
Some key responsibilities will include:
Focus on product portfolio and promotions for a range of branded products sold through B2B channels
Become the voice of the customer and End User to support strategy and tactical implementation to expand distribution through product mix, pricing, and promotion across all Brands sold through Commercial B2B channels.
Engage and respond to customer requests for sales and marketing assets across multiple channels and countries.
Ongoing product, segment, competitive and industry analysis to maintain and expand market share.
Facilitate and deliver research to continually gain user insights leading to a high performing solution set.
Champion the development of 360º integrated communications along the path to purchase including the activation (through customers) of; sales tools, digital presence, print collateral, distributor branch displays, special events, advertising, and ad hoc opportunities.
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