Uk Head of Marketing: Fuel

1 month ago


Crewe, United Kingdom Radius Payment Solutions Full time

**Heard of us?**

We’re an ambitious, forward-thinking global business who build transformative solutions for our customers to deliver best-in-class sustainable **mobility**, **connectivity,** and **technology** solutions. We support our customers with a range of products and services to meet their needs.

Since 1990 our ambition has never wavered. From humble beginnings, our vision and drive has seen us venture into new markets with confidence and stay ahead of market trends.

Our mission is to help businesses of all sizes adapt to the future and take advantage of the opportunities that change brings. Sustainability is at the core of our offering. With our leading e-mobility solutions, we’re committed to guiding businesses through the energy transition, building solutions for a more sustainable, connected future.

This is where you come in. We are on a journey of growth. We pride ourselves on being at the forefront of technology innovation and we invite you along on this journey.

**The role **

The role of UK Head of Marketing: Fuel is really important to us. You will be responsible for developing a comprehensive marketing plan to drive growth of our Fuel Solutions offers,

We would love to welcome you to our Crewe EuroCard office for the days you are in the office. You’ll report into our Group Marketing Director.

**Key Role Responsibilities**
- Develop a marketing strategy for - and build awareness of - the Radius Fuel Solutions (UK) brand and the portfolio of offers, services and products that sit within the Fuel portfolio
- Design, Build and Execution - and ownership - of the annual marketing plan - including being intimately close with the sales function to ensure success
- Work with stakeholders across the business to create, implement and measure tactical marketing activity across our businesses (both proactively driven by you and reactive / ad hoc activities).
- Work closely with the Radius Communications and Digital departments to deliver marketing material
- Work closely with Group Marketing Director: Mobility to develop and embed:

- Clear, unambiguous Customer Value Proposition
- Innovation and NPD process and ongoing programme
- Robust approach to Customer Insights, Market Intel and Competitor Intel
- Undertake strategic portfolio review of existing offers + products and work closely with key stakeholders to make a recommendation of the portfolio for the next 18-24 months
- Implement, manage and report on ROI of all marketing campaigns
- Demonstrate clear ownership for sales support/best practise around the current and developing CRM (SalesForce). Ensure that engaging sales-enablement materials and collateral is regularly developed and supplied to Sales and Customer Service teams to drive customer acquisition and retention.
- Build an effective network across all Fuel (+ mobility) marketing management in the Group, starting with our European operations (GER, NL, BEL, FRA, ITA, ESP, POR) to ensure the distribution of best practices across our business.
- Ensure the ongoing development of team members to enrich the Radius Marketing Talent Pipeline and contribute to succession plans.

**What do we expect of you?**
- Held management positions within fast-paced B2B or large-scale B2C industry / category
- Useful to have knowledge (but not essential) of B2B commercial vehicle operations
- Familiarity and experience of:

- Experience with SalesForce CRM
- Data analytics (with Excel or similar)
- Competent user of all MS office packages, especially Excel and PowerPoint
- Strong and clear communicator at all levels of a business
- Comfortable with stakeholder influencing at all levels of a business

**What can you expect of us?**
- A friendly culture that mirrors our proposition to our customers.
- A fast-growing organisation that defines itself as being agile and innovative
- A drive for continuous improvement, which you will be empowered to get behind from day one.
- A commitment to building a working environment that values inclusivity, innovation, agility, and drive.

And of course, you will be compensated competitively along with bonus potential and a good range of core benefits Including car allowance, healthcare and pension

**Still curious?**

Radius is an equal opportunities employer. We are committed to welcome people regardless of age, disability, gender identity, race, faith or belief, sexual orientation or socioeconomic background
- We do not accept speculative agency CVs. Any CV received by Radius will be treated as a gift and not eligible for an agency fee. PSL agencies should only send CVs if authorised to do so by HR._



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