Social Media, PPC and Email Marketing
3 weeks ago
**Location**: Birmingham
**Job Type**: Part-time
**Responsibilities**:
- **Social Media Management**:
- Develop and execute social media strategies to increase brand awareness, engagement, and followership across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others.
- Create and curate engaging content including graphics, videos, and written posts tailored to each platform and target audience.
- Monitor and respond to comments, messages, and mentions on social media channels in a timely and professional manner.
- Analyze social media performance metrics and adjust strategies accordingly to optimize reach, engagement, and conversions.
- **PPC Campaign Management**:
- Plan, execute, and optimize PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media advertising platforms (e.g., Facebook Ads Manager).
- Conduct keyword research, ad copywriting, and ad targeting to maximize ROI and achieve campaign objectives.
- Monitor campaign performance, analyze data, and generate reports to measure effectiveness and identify areas for improvement.
- Stay updated on industry trends and best practices in PPC advertising to implement innovative strategies.
**Qualifications**:.
- Strong understanding of digital marketing principles, strategies, and best practices.
- Excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Creative thinker with a passion for staying updated on digital marketing trends and technologies.
**Job Types**: Part-time, Permanent, Apprenticeship, Internship
Contract length: 24 months
Pay: £11.44-£12.00 per hour
Expected hours: 15 - 25 per week
**Benefits**:
- Work from home
Schedule:
- Monday to Friday
Work Location: In person
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