PPC Executive

5 months ago

Liverpool, United Kingdom Novella Agency Full time

We are seeking a motivated and experienced part time PPC Account Manager to join our small but dynamic digital marketing agency. As a part time PPC Account Manager, you will be responsible for managing multiple Google Ads/Microsoft Ads accounts across a diverse range of sectors. This is an exciting opportunity to work with various clients, ensuring effective campaigns and achieving outstanding results.

**Responsibilities**:
Google & Microsoft Ads Account Management: Take ownership of managing and optimizing Google Ads campaigns for multiple clients across various sectors. This includes creating, monitoring, and optimizing campaigns on Google Search, Performance Max, Display, and other relevant platforms.

Performance Analysis: Regularly monitor campaign performance, identify trends, and make data-driven recommendations for campaign optimization. Utilize Google Analytics and Google Tag Manager to analyze website traffic, conversions, and user behavior to improve campaign effectiveness.

Client Communication: Build and maintain strong relationships with clients, serving as their primary point of contact for PPC campaign-related inquiries. Provide regular updates on campaign performance, discuss strategy recommendations, and address any concerns or questions.

Campaign Strategy: Collaborate with the team to develop PPC campaign strategies aligned with client goals and objectives. Conduct keyword research, competitor analysis, and audience targeting to create effective campaign structures and ad copy.

Budget Management: Monitor and manage campaign budgets to ensure optimal allocation and maximize return on investment. Adjust budgets based on campaign performance and client objectives.

Reporting: Prepare comprehensive reports on campaign performance, highlighting key metrics, insights, and recommendations. Deliver reports to clients on a regular basis, providing clear and concise explanations of performance and areas for improvement.

**Requirements**:

- Minimum 1 year of hands-on experience managing Google Ads campaigns, including experience with Google Search, Performance Max, Display, and other relevant platforms.
- Proficient in using Google Analytics and Google Tag Manager to track and analyze campaign performance and user behavior.
- Strong analytical skills and ability to translate data into actionable insights and recommendations.
- Excellent communication skills, both written and verbal, with the ability to effectively communicate with clients and internal team members.
- Detail-oriented and highly organized, with the ability to manage multiple client accounts simultaneously.
- Proactive and self-motivated, with a passion for digital marketing and staying up-to-date with industry trends and best practices.

Bonus: Experience with Microsoft/Bing Ads, Meta Ads, TikTok Ads, and other advertising platforms is a plus.

Flexibility to occasionally attend meetings in Liverpool City Centre or other locations within Liverpool City Centre, with the majority of work being home-based.

**Benefits**:

- Opportunity for growth and development within a small digital marketing agency.
- Work with diverse clients across various sectors, ensuring each day brings new challenges and opportunities.
- Collaborative and supportive team environment with close client relationships.
- Competitive salary and benefits package.

If you are a results-driven individual with a strong understanding of PPC campaigns and a passion for delivering effective digital marketing strategies, we would love to hear from you. Please submit your resume and a cover letter highlighting your relevant experience and skills.

**Job Type**: Part-time

**Salary**: From £14.00 per hour

Expected hours: 16 - 20 per week

**Benefits**:

- Casual dress
- Work from home

Schedule:

- Monday to Friday

**Experience**:

- Google Ads: 1 year (required)

Work Location: In person

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