Marketing Executive

Are you passionate about creating engaging content? We’re looking for a Marketing Executive to contribute and develop integrated marketing campaigns and take responsibility for our copywriting and content creation across our Eversfield Organic brand. You’ll use your talent for words to create compelling content which positions our brand as leaders in the Food and drink sector.

**Who are we?**

Eversfield Organic delivers fresh fruit & veg, organic meat, fish and poultry, artisan baked goods and creamy Jersey dairy produce, to homes across the UK. As well our online offering, we also have two farm shops in Totnes and Tavistock, one of which has a café, along with another café in Marlborough, a butchery and fishmonger in Selfridges Food Hall, London, and two Inns on Dartmoor National Park. We are lucky enough to work on the Bury family farm, where much of our organic beef is reared, on the border of Dartmoor just outside Okehampton.

We believe the best food is the result of responsible farming and food production - animal welfare, care for our land and the environment are at the heart of what we do. We are certified organic by the Soil Association and part of the Pasture Fed Livestock Association, showing our dedication to working with nature, not against it.

We shout about all things organic, so having a vested interested in this topic is a real bonus. Our customers want to support sustainable agriculture, find out more about the provenance of the food on their plates, whilst protecting the environment and promoting high standards of animal welfare. You will certainly be getting an on farm immersive introduction to all these things.

**Is it you we’re looking for?**

We’re looking for an energetic self-starter who has experience in a marketing or an e-commerce role. We are a small but busy team looking for a positive, motivational addition to play a large part in our traditional and digital media mix.

The role is full of variety and perfect for someone looking to progress their marketing career. You will be constantly seeking new opportunities for the business to succeed in an increasingly crowded marketplace, keeping an eye on the competition and making sure the business is at the forefront of the industry.

As a professional juggler, you will be happy working on a whole range of tasks at any time, and with great communication skills.

**Responsibilities**
- Creating website and blog content that follows SEO best practices.
- Working closely with the marketing director and marketing manager to use SEO tools to carry out keyword research and competitor analysis in addition to optimising URLs, title tags, meta descriptions, headings, anchor text and image alt text following best practices.
- Conducting research and analysing data to identify and define audiences.
- compiling, distributing, and presenting ideas, information, and strategies
- coordinating promotional activities, events, and interviews
- Lead press and corporate communications
- Repurposing existing content to maximise potential exposure opportunities.
- Proofreading marketing content
- Idea generation for new content themes and approaches
- Manage internal communications across the business including taking responsibility for our internal quarterly newsletter.
- SEO reporting
- Lead analytic reporting of all marketing KPIs and support the sales strategy.
- Take the lead for all research undertaken that enables content generation, surveys, and trend analysis.
- Managing award entries across the business
- Work closely with our marketing manager and marketing executive on social media content creation
- Develop affiliate marketing programs and loyalty reward schemes.

**Requirements**:

- Minimum 2-years work experience in a similar role
- Bachelor’s degree in journalism, English, Marketing, Communications or equivalent
- Excellent written communication skills, including exceptional spelling and grammar.
- Ability to consistently meet deadlines and work well under pressure.
- Meticulous attention to detail
- Exceptional organisational skills
- Can work well under pressure and manage and prioritise multiple projects.
- Any video content knowledge is not essential but would be advantageous.

**What you’ll get**

You’ll be joining a growing marketing team, driven by enabling creating opportunities for business growth. Working closely with the Marketing Director, Marketing Manager, Graphic Designer, and Marketing Executive. This role is very varied allowing for career progression and the training support to help you develop your skillset.

**Salary**: £25,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Company pension
- Employee discount
- Free parking
- On-site parking
- Store discount

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Okehampton: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 y